Search Results for: communication

How translators and marketers can work together to sell your products internationally

Transcreation has become a trendy word among translation companies seeking to differentiate themselves from their competition and machine translation.

Sandra Cravero

Sandra Cravero is a Spanish language services exporter specializing in international trade, tourism and publishing, based in Santa Fe City, Argentina. Sandra is a sworn translator and certified in literary, scientific and technical translation studies. She helps small-medium business owners and their management teams take well-thought language strategies to step into Spanish-speaking markets.

How to use social media as a marketing tool

Social media has been playing a role in the shopping journey for a while now. But it is increasingly serving as a platform for commercial activity.

Chris Blood-Rojas

Chris is the marketing and communications intern at the Forum for International Trade Training (FITT). He is a graduate of Carleton University with a Bachelor of Arts honours degree in communication studies as well as the Algonquin College public relations program. His background is in communications, marketing, and public relations.

Why it’s time to recalibrate Canada’s exporting GPS

Instead of a passive “wait and see” attitude, perhaps it is time to look more aggressively for alternatives to the usual Canada export markets.

Ennio Vita-Finzi, CITP|FIBP

Ennio Vita-Finzi is a Certified International Trade Professional (CITP) and was a Trade Commissioner in Europe, Latin America and the US as well as President of the Canadian Council for the Americas during NAFTA negotiations. He has been a multinational executive and entrepreneur and is now a College lecturer, keynote speaker, and author based in Montreal. (e.vita-finzi@sympatico.ca)

Will populist politics pull the plug on trade progress? Survival tips for executives

We should have faith that trade progress is good. 85% or more of new opportunities in the next 5 years are somewhere outside of your country. Go for it!

Doug Bruhnke and Frank Vogelgesang

Doug Bruhnke and Frank Vogelgesang are members of the global tribe and executives at Global Chamber®, the first chamber of commerce focused on growing cross-border trade and investment in a collaborative way across 525 metro areas around the world. Doug is CEO/founder of Global Chamber® based at headquarters in Scottsdale. Frank is Global Advisor of Global Chamber® Berlin.

Can Canada compete in the global market? The experts weigh in

A recent iPoliticsLive event brought together industry experts to discuss current and future challenges facing Canadian businesses engaging in international trade.

Chris Blood-Rojas

Chris is the marketing and communications intern at the Forum for International Trade Training (FITT). He is a graduate of Carleton University with a Bachelor of Arts honours degree in communication studies as well as the Algonquin College public relations program. His background is in communications, marketing, and public relations.

9 things you need to consider before you globally source your goods

Deciding to globally source raw materials for your organization requires careful consideration. Consider these 9 factors before globally sourcing your goods.

FITT Team

The Forum for International Trade Training (FITT) is the standards, certification and training body dedicated to providing international business training, resources and professional certification to individuals and businesses. Created by business for business, FITT’s international business training solutions are the standard of excellence for global trade professionals around the world.

Top 5 travel tips straight from the experts

Built into a career in international trade is the need to travel to visit suppliers or establish relationships with clients. Here are 5 tips to help you on your next international trade trip.

Chris Blood-Rojas

Chris is the marketing and communications intern at the Forum for International Trade Training (FITT). He is a graduate of Carleton University with a Bachelor of Arts honours degree in communication studies as well as the Algonquin College public relations program. His background is in communications, marketing, and public relations.

Carl Gravel, CITP|FIBP – Director of International Expansion

Today, Carl Gravel is an experienced executive helping small businesses across Canada as a director at the Business Development Bank of Canada (BDC).

Ewan Roy

I'm a Digital Marketing Specialist for the Forum for International Trade Training (FITT). My background is in writing and research, and I am passionate about communicating new ideas and telling stories that matter to you.

6 market entry practices specifically for service exports

Service exports come with their own market entry challenges. Here are 6 practices service exporters can use to gain a foothold in a new international market.

Chris Blood-Rojas

Chris is the marketing and communications intern at the Forum for International Trade Training (FITT). He is a graduate of Carleton University with a Bachelor of Arts honours degree in communication studies as well as the Algonquin College public relations program. His background is in communications, marketing, and public relations.

4 Successful Risk Management Strategies For Your Organization

Risk management is vital to any organization. When developing a strategy to handle risk, create one that can fall into one or more of the four categories.

FITT Team

The Forum for International Trade Training (FITT) is the standards, certification and training body dedicated to providing international business training, resources and professional certification to individuals and businesses. Created by business for business, FITT’s international business training solutions are the standard of excellence for global trade professionals around the world.