Some of the earliest records of customs applications stem back to a time before the creation of most nations as we know them today. For example, around the world, ancient indigenous communities often traded with other tribes through tribute systems that offered more than just the goods exchanged.

In China, as maritime trade became more sophisticated, different regions established agencies and formalized customs laws to oversee trading ships and their goods. Likewise, the Roman Empire created detailed documents and rules for goods across their empire spanning into Asia.

More recently, in the past few hundred years, as nations and their governments became more established, they created official customs agencies, many with the original purpose of collecting taxes and tariffs on goods to help fund their growing economies.

Now, of course, we know that agencies such as U.S. Customs and Border Protection (CBP), the European Commission’s Directorate-General for Taxation and Customs Union (DG TAXUD), and the developing EU Customs Authority (EUCA) are all part of an intricate international network that helps ensure customs compliance and facilitates the safe, efficient movement of goods across borders.

Clearly, change is no stranger to the world of customs compliance.

Those working in the field  of customs compliance today will tell you that a host of factors are transforming the landscape, creating the demand for new skills and job roles that did not exist even a mere five years ago.

For individuals seeking work in the world of compliance, these rapid changes mean that there are opportunities to seize. Roles focused on tariff expertise, AI tech governance, supply chain strategy, and risk mitigation are all on the rise, and those who gain these skills sooner than later are putting themselves on a fast-track to success.

Want to know which trade compliance and customs roles and skills are in demand? Check out our list below:

1. Customs Compliance Specialist

At the heart of modern trade operations is the Customs Compliance Specialist. This is the professional responsible for ensuring that every shipment is correctly classified, documented, and cleared.

With the EU rolling out its multi-year customs reform and the United States expanding its enforcement focus on forced-labour violations, compliance expertise for every modern company is a top priority.

That’s because more rules mean more risk and these mistakes could equate to revenue lost, slower business, and even criminal penalties.

Why the demand is rising:

• Increased scrutiny around tariff codes and country-of-origin rules
• Digital modernization pushing companies toward real-time accuracy
• Rising penalties for misclassification and inadequate documentation

Training pathways:

• HS and tariff classification training
• FITTskills courses on global value chains and compliance
• Country-specific customs frameworks (e.g., CBP, EU, China GACC)

Why this training matters:

These skills ensure professionals can navigate the world’s most closely monitored and frequently updated trade rules with precision. Most people gain these competencies through structured programs like the FITTskills Program, customs authority training modules, or accredited tariff-classification workshops that provide hands-on, practical application.

2. Import/Export Compliance Analyst

This role focuses on ensuring companies meet all regulatory, documentation, and audit requirements related to cross-border trade. Today’s analysts need a blend of legal understanding, risk interpretation, and technical accuracy to keep pace with global regulatory changes.

Why the demand is rising:

• Rapidly evolving sanctions, tariff regimes, and compliance obligations
• Higher regulatory expectations for audit readiness
• Growing overlap between legal compliance and logistics operations

Training pathways:

• Regulatory compliance certification
• Sanctions/export controls coursework (e.g., BIS training)
• FITTskills Global Value Chain Course

Access this free FITTskills Lite resource with material from the Global Value Chain course.

Why this training matters:

Analysts who can interpret rules accurately reduce corporate exposure to fines, seizures, and forced-labour enforcement actions. Professionals typically earn these skills through FITTskills courses, government training programs, or accredited compliance bodies that teach real-world application, not just compliance theory.

3. Trade Technology and Compliance Systems Manager

As AI-driven customs portals and global trade management (GTM) systems become the norm, companies need people who can configure, test, validate, and oversee these systems. This role blends regulatory knowledge with digital literacy.

Moreover, it requires people who understand how compliance works beyond technology:

Which people and teams make the trade happen physically?

What issues are they dealing with daily?

What aspects of customs operations are best performed by people and which tasks can be automated?

These are all questions that these roles need to ask and answer daily.

Why the demand is rising:

• Accelerated digitization of customs clearance
• Increased reliance on ERP and GTM systems for real-time compliance
• The need for human oversight in AI-driven classification and risk alerts

Training pathways:

• ERP/GTM system training (SAP GTS, Oracle GTM, Descartes)
• Data analytics for trade operations
• AI governance and validation fundamentals

Why this training matters:

Digital systems are only as accurate as the people who manage them, making system training essential for audit readiness and regulatory accuracy. Most professionals gain these skills through vendor certifications, AI-governance programs, or the FITTskills Global Value Chain course that explain the compliance logic behind these tools.

But, beyond understanding the technology, compliance managers will need know the best times to use and apply the technology, and when not to.

Automation is only beneficial to businesses who use it at the right times for the right purposes.

The people who govern the technology must, at any moment, be able to decide when to update an algorithm or to stop using it altogether. A balance between human reason and automated efficiency is the key to success in this role.

4. Export Controls and Sanctions Compliance Specialist

With political and economic sanctions changing by the week and export controls tightening across multiple regions, this role has become one of the most strategically important in global trade. Hires for this position have to know up-to-the minute sanctions and customs rules and they must know how to operationalize these complex regulatory requirements into everyday business procedures.

The best companies will also be looking for candidates who can future-proof business against potential sanction threats and changes through risk mitigation strategies.

Why the demand is rising:

• New geopolitical conflicts and realignments
• Expansion of forced-labour import bans
• Increased enforcement of export-control and dual-use rules

Training pathways:

• FITTskills courses or workshops on risk analysis and management
• EAR (Export Administration Regulations) and ITAR training
• OFAC sanctions compliance

Why this training matters:

Sanctions enforcement is high-risk, high-impact work, and regulators expect companies to prove their employees have formal, updated training. Professionals typically obtain these skills through government-issued training (BIS, OFAC), compliance associations, and comprehensive training programs, like the FITTskills program, which translates regulations into practical workflows.

5. Trade and Customs Advisor/Consultant

Trade and customs advisors and consultants guide organizations through multi-jurisdictional customs challenges, from valuation to free-trade agreements to special economic zones. They also work at large financial institutions, advising small businesses or important clients on import and export processes, trade procedures, and documentation.

Skills like interpreting rules of origin, HS classification codes, Incoterms, and overall supply chain knowledge are critical for success in this role.

Why the demand is rising:

• Companies need strategic guidance across multiple jurisdictions.
• Free trade agreements and customs regulations are becoming increasingly complex.
• Organizations require expert interpretation during customs audits, reviews, and disputes.
• Financial institutions and other business service providers increasingly support clients with international trade and customs requirements.

Training pathways:

• Advanced customs, trade-agreement and valuation training
• The FITTskills Global Value Chain course and Feasibility of International Trade course

Professional designations training pathways such as FITTskills Program (one pathway to satisfy the educational requirement for the CITP), and the CCLP offered by CITT

Why this training matters:

Trade and customs advisors need the expertise to provide accurate, practical guidance that reduces risk, ensures compliance, and supports successful international business. Programs like FITTskills, leading to the CITP designation, demonstrate applied knowledge across the full international trade process.

While customs specialists provide deep technical expertise, organizations also need professionals who understand how customs fits within the broader international trade transaction.

A CITP brings this end-to-end perspective, enabling them to provide strategic advice and effectively engage and manage customs brokers, compliance specialists, and other trade service providers.

Adaptable and eager minds will gain traction in today’s customs compliance landscape

Whether businesses like it or not, customs compliance is only becoming more complex and the companies that succeed will be those that invest in the right talent to navigate that complexity.

For adaptable, ambitious jobseekers, this moment represents a rare opening: a chance to understand the geopolitical and technological forces reshaping global trade and to play a direct role in that transformation. And if history illustrates anything, it’s this: progress in customs has always been driven by people, especially those who stepped in to shape it.

The post 5 growing customs compliance jobs and the skills required to get hired appeared first on Trade Ready.

My own experience has been built in this environment. Over more than 15 years working in mineral purchasing, processing, international marketing and cross-border exports, I have seen how decisions made at one stage of a transaction can affect every stage that follows.

A quality issue at the source can become a commercial dispute at the destination. An unclear contract term can create an unexpected cost at the port. A documentation delay can hold up a vessel even when the cargo itself is ready.

The examples in this article come from the global minerals trade, but the underlying lessons are not limited to mining or commodities. Whether a company exports manufactured goods, agricultural products, technology, consumer products or professional services, the same fundamentals apply. Exporters must understand what they are selling, identify the right customer, set clear expectations, manage operational risk, coordinate reliable partners and protect the commercial relationship.

The following seven takeaways reflect lessons from my own industry, but each can be applied by exporters across sectors, products and markets.

1. Export readiness begins long before the sales contract

A successful export does not begin when a buyer signs an agreement or a vessel arrives at port. It begins much earlier, with a clear understanding of the product and every stage of its value chain.

In mineral trade, that journey can include exploration, extraction, processing, storage, inland transportation, sampling, laboratory analysis, port handling and ocean freight. A decision made at any one of these stages can affect product quality, shipment timing, commercial performance and the buyer’s confidence.

This remains true even for exporters and traders that do not own the mine or processing facility.

Companies may outsource or purchase from upstream suppliers, but they cannot outsource their responsibility to understand how the product is produced, handled and verified.

Actionable learning: Map the entire value chain during the market entry planning stage. Identify the operational dependencies, control points and parties responsible for product quality, timing and documentation at each stage.

2. Quality control must continue until loading is complete

Mineral products are sold according to detailed physical and chemical specifications. Depending on the commodity, the contract may set limits for grade, moisture, particle size, sulphur, phosphorus, silica or other impurities. Even a small deviation can lead to price adjustments, payment deductions, penalties or cargo rejection.

Testing at the processing plant is not enough. Representative sampling continues while material is transported to port, accumulated in stockpiles and loaded onto the vessel.

The reason is practical: once a bulk cargo is inside a vessel’s hold, replacing, separating or correcting it may no longer be feasible.

The best time to find a quality issue is before loading or, at the latest, while there is still an opportunity to stop and correct the process.

Actionable learning: Build a quality assurance plan that follows the cargo from source to vessel. Define where samples will be taken, who will conduct the testing, which laboratory methods will apply and what happens if results fall outside the agreed specification.

3. Match the sales strategy to the buyer’s business model

Not all buyers evaluate suppliers in the same way. Mineral buyers can be divided into two broad groups: industrial end users and trading companies.

Industrial buyers, such as steel mills, smelters, cement producers and fertilizer manufacturers, consume the material in their own operations. They typically prioritize consistent specifications, dependable delivery schedules and long-term supply capacity. Their supplier qualification process may be demanding, but a successful relationship can lead to stable demand and stronger long-term commercial value.

Trading companies do not generally consume the product. They purchase and resell it to industrial customers. They may offer greater flexibility around shipment timing, transaction structure and, in some cases, specifications. However, they are often more price-sensitive and focused on commercial competitiveness.

Neither customer type is automatically better. The right choice depends on the exporter’s capabilities, experience, production reliability and market-entry objectives.

Actionable learning: Before approaching a prospect, determine how it creates value. Then tailor the proposal around its priorities, whether that means technical consistency and continuity for an end user, or flexibility, price and marketability for a seller.

4. Build credibility through consistent engagement and operational transparency

International business relationships increasingly begin online through professional platforms, websites, email and virtual meetings. But initial contact is only the beginning. Converting an online introduction into a real transaction requires professional communication, useful information and consistent follow-up.

Industry conferences, trade exhibitions and technical forums also remain valuable because they give exporters direct access to decision-makers and market intelligence. Once credibility has been established, a site visit to the mine or processing plant can be especially powerful.

A site visit allows the potential customer to assess production capacity, processing facilities, quality controls and the supplier’s overall operating capability. It turns marketing claims into visible evidence.

Actionable learning: Treat business development as a staged process. Begin with targeted research and outreach, demonstrate commercial credibility through accurate information and follow-up, and use site visits to validate operational capacity when the relationship is sufficiently advanced.

5. Plan logistics around real port conditions, not assumptions

A freight quote does not tell the whole logistics story. Vessel selection must account for cargo volume, route, draft limitations, berth availability, vessel-size restrictions, cargo-handling equipment and the operating capacity of both loading and discharge ports.

Exporters must also understand storage availability, weather exposure, working hours and realistic loading and discharge rates. These details affect how long a vessel is permitted to remain in port. When operations exceed the agreed laytime, demurrage charges can become substantial.

The chosen Incoterms® rule also matters because it determines which party carries specific costs, responsibilities and risks.

FOB, CFR and CIF are commonly used in bulk mineral shipments, but each creates a different allocation of responsibility. The appropriate choice depends on the ports, commodity, freight arrangements and the seller’s ability to manage additional risk.

Actionable learning: Validate port and vessel assumptions with experienced shipping agents and operational partners before signing the contract. Model likely loading and discharge scenarios, including delays, and select an Incoterms® rule that reflects the company’s actual capabilities.

6. Documentation and payment must move together

A vessel can be fully loaded and still remain in port because the documents are not ready. In mineral trade, documents move the vessel just as much as the cargo does.

Document preparation should begin before the vessel arrives and continue alongside loading. Some records can only be finalized after the loaded quantity, vessel information, inspection results and shipment details are confirmed. This requires coordination among inspection firms, laboratories, customs authorities, shipping agents, port operators and vessel representatives.

Payment structures should be designed with the same care. Depending on the transaction and relationship, options may include advance payment, letters of credit, documentary collection, cash against documents, telegraphic transfer or staged payments.

The release of original shipping documents should be aligned with the agreed payment milestones so the seller does not give up control prematurely.

Actionable learning: Create a document responsibility matrix and payment timeline before shipment. Identify each required document, its preparer, approval deadline and connection to payment or cargo release.

7. Manage risk early and allocate it clearly

Risk cannot be eliminated from international trade. It can, however, be identified early, assigned appropriately and managed with practical safeguards.

The main areas requiring attention include: counterparty reliability, price volatility, specification compliance, logistics and demurrage, political and regulatory disruption, payment security and dispute resolution.

Due diligence should examine the buyer’s commercial background, financial reliability, reputation, payment history and trading experience. Pricing clauses should clearly define the commodity index, quotation period or formula used to calculate the final price. Force majeure provisions should explain qualifying events, notice requirements, party responsibilities and consequences. Contracts should also identify governing law, dispute-resolution procedures and the agreed court or arbitration forum.

Many disputes, are not caused by bad intentions. They arise from unclear specifications, ambiguous responsibilities, incomplete documents or weak contracts.

Actionable learning: Conduct a pre-transaction risk review involving commercial, operational, logistics, finance and legal stakeholders. Resolve uncertainty in the contract before it becomes a costly disagreement during execution.

Preparation, partnership and trust

The most important takeaway is that long-term export success rests on trust, but trust is not built through promises alone. It grows from consistent product quality, reliable delivery, transparency, accurate information and a record of keeping commitments.

For mineral exporters, that means understanding the product from source to destination, choosing customers strategically, maintaining control over quality, planning logistics realistically, securing payment and documenting responsibilities clearly.

The same principle applies across international trade: the strongest transactions are built well before the goods cross a border.

Preparation reduces avoidable risk, capable partners strengthen execution and consistent performance creates the trust required for lasting global business relationships.

This article was adapted from the FITTskills Live webinar Mine to market: Managing global trade complexity.

The post What every exporter can learn from the global minerals trade: 7 key takeaways appeared first on Trade Ready.

The post Sourcing from China vs. representing a Chinese brand: a market-entry playbook for distributors and agents appeared first on Trade Ready.

The Certified International Trade Professional (CITP) designation came to fruition through a comparable void. For years, the knowledge required to operate confidently in global commerce—importing and exporting, market entry, finance, supply chains, customs, logistics—was scattered across industries, government agencies, and hard-won, on-the-job trial and error. As one of FITT’s founders put it, the field urgently needed structure and coherence—and, quite simply, there “ought to be a better way to learn” how to do international trade the right way. 

But now, in an era with many different courses, academic learning offerings, certifications, designations, degrees, doctorates and beyond, how do you know which learning paths will create impact for your career trajectory? And how do you know which ones are legitimate? The answers begin with understanding each credential’s purpose. 

The rise of verifiable, standardized skills

Across industries, the upskilling trend is unmistakable. According to the Organisation for Economic Co‑operation and Development (OECD), demand for workforce credentials has grown steadily over the past decade as employers try to assess skills in an environment of rapid change. The World Economic Forum has reported similarly, emphasizing that “skills are the new currency” when addressing “how vital competencies have become in today’s rapidly evolving world.” 

International trade, where decisions often hinge on regulatory risk, multimillion-dollar shipments, and cross-border contracts, has felt this pressure acutely. 

It’s no longer enough to simply “learn on the job,” several CITPs note.

As markets expand and rules become more intricate, companies are seeking evidence that professionals not only understand international business but can apply it responsibly.

And that is where designations enter the picture. 

Degrees, diplomas, certificates, and professional designations: what’s the difference?

The credential ecosystem can feel confusing, particularly for newcomers, because each type of training sits at a different layer of learning. In reality, they aren’t interchangeable. They serve different purposes in a career. 

Degrees (BA, BCom, MBA) offer broad, conceptual grounding in business and take several years to complete. They’re valuable for leadership and strategy roles, but often too general to prepare someone for technical trade functions such as compliance, logistics, export operations, or customs management. 

Diplomas narrow the focus. Typically, one to two years, they emphasize applied learning and often include co-ops or internships that prepare graduates for operational roles or entry-level analyst positions. 

Certificates and short courses fill specific knowledge gaps. Whether it’s a course on Incoterms®, customs procedures, or supply chain management, these programs sharpen skills quickly — but rarely function as comprehensive proof of professional capability. 

Professional designations, like the CITP, sit at the top of this structure. They require verified experience meeting all designated competency categories, validating not just what someone knows but what they can reliably do in real-world trade environments. They are often used by employers to evaluate readiness for higher-stakes decision-making and must be continuously maintained, signaling a commitment to lifelong learning. 

Trade professionals often hold a blend of all these. But the designation carries a distinct message: “I can do this in practice consistently, ethically, and to international standards.”

Why experienced professionals seek the CITP

Credibility and new connections

For Kingsley Borello, CITP, the designation was about belonging and credibility in a new market. When he moved to Canada, he needed to open more doors, despite having a storied career that spanned from West Africa to Singapore to the United States. The CITP became a way to formalize decades of international business experience in a recognizable, standardized way: 

“Being a newcomer with a limited network versus my wider international relationships, I feel that the CITP designation brings more awareness of my professional background and capabilities, especially in Canada.”

A cohesive program and designation with practical skill applications

Abbas Sumar, CITP, Principal of Sumar + Associates Ltd, spent years working on trade, diplomacy, and development at the federal level, supporting major international initiatives. But he saw the CITP as a differentiator that also carried weight within academia. 

“For many past students and instructors alike, the FITTskills courses effectively manage to synthesize the complexity of international trade management into an easy-to-comprehend professional development program with opportunities for practical application.”

His perspective, that post-secondary institutions align curriculum to CITP requirements to strengthen graduate competitiveness, speaks to the designation’s institutional credibility. 

Recognition and empowerment to do better

For Akhil Choudhary, CITP, Trade Commissioner at the High Commission of Canada, India, it was recognition in a field he had grown into 

Coming from an environmental science background, Akhil sought a credential that reflected the real expertise he had honed through years of bilateral trade work between India, Israel, and Canada. 

“I have a very different educational background (Environmental Science), so I was looking for recognition. The CITP designation provides that recognition and empowers me with knowledge to do better.”

He adds that the designation “will keep me aligned with the high standards of excellence and quality that I have to follow and maintain while working with my clients in international trade.” 

Structure to complement experience

For Ana Rosetephane Quilas-Nassif, CITP, Manager for Corporate and Executive Governance, Board Affairs, Soluis Group, the FITTskills courses and CITP designation gave her a “structured, in-depth understanding of international trade.”

She feels the courses complemented her hands-on experience by giving her “the frameworks and methodologies needed to approach trade challenges more strategically.” 

She adds that she applied for the CITP because,

“The designation is globally respected and signals a high level of competency, which is crucial when working with clients, investors, and international business leaders.”

Adding a competitive edge and being part of a well-respected community

For Ramon Pinto, earning his CITP designation was a major “milestone” to add to his many years of entrepreneurial success. As Founder, President, and CEO of SOLUPAPER, he built his company from a $60K operation into a multimillion-dollar cross-border business.  

He pursued the CITP because it anchored his global credibility. 

“Being part of such a well-recognized organization, coupled with the extensive experience I’ve gained, marks a major milestone in my career.”

He adds, “It will not only help me stand out but also empower me to continue expanding my career in a more global context.”  

Real-world skills and opportunities in new markets

For Banksharon Nwaneri, Commercial Specialist, U.S. Department of Commerce, the skills earned from the FITTskills program are useful in a practical context:

“What appealed most to me was how it validates not just knowledge, but also the ability to apply complex trade principles, from regulatory compliance to financial logistics, not just in theory, but on real-world projects.”  

Working across finance, development, education, and finally the U.S. Department of Commerce, Banksharon believes that earning his CITP also will help him open new opportunities in his daily work: “I foresee it opening new doors in new markets,” he notes. 

What recruiters and employers actually look for today

While requirements vary by sector, several patterns consistently appear in recent employer surveys from Deloitte, ManpowerGroup, and The World Economic Forum:  

1. Demonstrated ability to work across jurisdictions

Trade law, compliance, market entry, and logistics require fluency in cross-border rules. Recruiters frequently look for: 

• FITTskills training 
• CITP designation 
• Specific customs, compliance, or logistics certifications, such as those offered by CITT.  

2. Evidence of applied experience—not just theory

Employers increasingly value: 

• Practicums 
• Internships 
• Case-based credentials 
• Designations that require work experience 

3. Risk management and financial literacy

The WEF’s Future of Jobs report notes that supply chain risk, geopolitics, and financial management have moved to the centre of business decision-making. This aligns closely with FITTskills and CITP competency areas. 

4. Adaptability and multi-skill versatility

Trade is increasingly about being able to move from one area of focus to another. When ports are inaccessible, the focus is on logistics and risk mitigation execution; when political sanctions or tariffs impede the flow of goods and services to markets, market diversification and new procurement strategies take centre stage.

Professionals who can understand and apply their skills in all of these areas have an upper hand.

That’s why many of the world’s largest companies actively seek out credentials like the CITP in job postings, or they actively increase salary ranges for employees who undergo the rigorous training and certification process. 

The new professional landscape

The modern trade career is layered: 

• A degree builds foundations 
• Diplomas and certificates build practical skills 
• Experience builds judgment and capabilities 
• Designations validate professional experience and expertise 

In a labour market shaped by volatility, employers want all four—but only the designation says, definitively, “this person has done this work at a professional level.” 

And that may be the clearest answer to whether CITP is worth it. 

The post Is the CITP worth it? Here’s what professionals say appeared first on Trade Ready.

When Patrizia Giuliotti graduated in international relations from Rome’s La Sapienza University, she could not have predicted that her career would eventually span trade policy, market access, export finance, climate issues, energy transition and high-level diplomacy.

“I could not have imagined the professional journey that lay ahead,” she says.

Today, Patrizia is a Trade Commissioner at the Embassy of Canada to Italy and Global Affairs Canada. Her work has evolved alongside some of the most important issues shaping global trade, from European market access to critical raw materials security. After 30 years in the field, earning the Certified International Trade Professional designation, CITP, became both a personal milestone and a validation of the expertise she had built.

“The CITP designation represents a meaningful recognition of the work accomplished and the competencies developed over the course of a 30-year career,” she says.

“It is important not only on a personal level, but also for the people and organizations you serve, as the CITP stands as a testament to one’s professional credibility and expertise.”

Finding her path in international trade

Patrizia’s interest in international trade began to take shape during a year in the United States as a Fulbright scholar.

“That experience exposed me to the complexities of trade policy, international finance, and global economic dynamics, sparking a deep interest in how countries and markets interact beyond borders,” she says.

After returning to Rome, she began her career in export credit services at an American merchant bank. The role gave her early exposure to the financial tools and practical mechanisms that support international business.

“It was an invaluable learning experience that helped bridge the gap between theory and practice.”

That combination of policy knowledge and practical business understanding would become a defining part of her career. In 1995, Patrizia joined the Canadian Embassy in Rome as an assistant in the trade section. She soon transitioned into the role of Trade Commissioner, beginning a long career rooted in trade policy, market access and sector-specific expertise.

Over the years, her work has covered commodities, agri-food, seafood, forestry, climate and energy. It has also included direct engagement with Canadian exporters, strategic advocacy and the organization of high-level business roundtables, including one held for Canada’s Prime Minister in 2017.

“The diversity of these experiences ensured that my work was never repetitive and allowed me to continuously engage with evolving global challenges,” she says.

Where detail shapes outcomes

Some of Patrizia’s most memorable career moments have come from representing Canada’s interests in negotiations with the European Union. Even while working with colleagues across different European capitals, she remembers a strong sense of collaboration and shared purpose.

“Together, we worked to raise concerns, align positions, and shape outcomes that reflected Canada’s priorities,” she says.

A particularly defining moment came in 2000, when Canada signed the Wine & Spirit Agreement with the EU, a precursor to what would later become the Comprehensive Economic and Trade Agreement, CETA. The negotiations came down to resolving a dispute over a single word that differentiated “Grappa” from “Ice Grappa.”

“That experience perfectly illustrated how nuanced, technical, and yet impactful trade negotiations can be.”

For Patrizia, experiences like this reinforced how much international trade depends on precision. A single term can influence market access, commercial interests and long-term relationships. Her career has been shaped by that balance between technical detail and broader strategic impact.

As her responsibilities grew, she also became involved in ministerial visits and sector-specific side programs under the Italian G7 Presidency. The work kept her close to the evolving priorities of governments and businesses, while reinforcing the global relevance of trade diplomacy.

Building expertise in an emerging field

About 20 years ago, Patrizia was entrusted with a file that was still considered relatively minor: environmental goods and services. At the time, concepts such as ESG and climate change were mostly confined within academic and scientific circles.

Recognizing the potential of the field, she pursued a graduate program in Global Environmental Policies at the University of Viterbo, in collaboration with Italy’s Ministry of the Environment.

“That decision proved transformative,” she says.

It repositioned her as an advisor and subject-matter expert on environmental, climate change and energy issues, while allowing her to continue supporting Canadian cleantech companies operating in Italy.

“I became increasingly convinced that understanding the science behind climate phenomena is essential in order to balance social, economic, and environmental priorities.”

That perspective has guided her recent work on Canada-Italy cooperation in areas such as energy transition and critical raw materials security. Key milestones have included the Canada-Italy Roadmap for Advanced Cooperation, joint statements on critical raw materials, structured energy dialogues and bilateral agreements in the hydrogen and nuclear sectors.

“As policy professionals, we carry responsibilities that transcend national borders,” she says. “In my view, our decisions must ultimately serve the planet as a whole, not just individual or short-term interests.”

Strengthening practical knowledge through FITTskills

Even with significant experience in the field, Patrizia found that FITTskills helped sharpen and structure her understanding of international business from the company perspective.

“I thoroughly enjoyed taking the FITTskills courses,” she says. “They helped structure my theoretical knowledge while also providing concrete, practical examples of the work companies must undertake to expand internationally.”

For a public servant working in trade, that practical focus was especially useful. Trade commissioners support companies operating in real markets, where strategy must translate into action.

“As a public servant, it is sometimes easy to become somewhat removed from everyday market realities, and the FITTskills courses helped bridge that gap.”

Her favourite course was Global Supply Chain Management because of its connection to trade policy, geopolitics and macroeconomic dynamics. The subject aligned closely with the forces she has spent much of her career navigating.

Earning the CITP designation

Is the CITP worth it? Here’s what professionals say

After decades of professional experience, Patrizia chose to apply for the CITP designation to validate the competencies she had developed across policy, diplomacy, sector expertise and client service.

“I was truly thrilled to receive the designation,” she says. “It was a significant personal endeavor, particularly while working full time on major files and responsibilities.”

She is quick to credit her family for their support throughout the process.

“I am especially grateful to my husband, Walter, and my children, Giulia Fiorile and Adriano, for their unwavering support and patience during those studying weekends,” she says.

For Patrizia, earning the designation was not simply about career advancement. It was a way to formally recognize a body of work built over many years and to reinforce the credibility that is essential in international trade.

That credibility matters because trade professionals are often trusted to advise companies, represent national interests, support market access and help organizations navigate complex decisions.

The CITP designation signals that this work is backed by recognized standards and proven expertise.

Advice for the next generation of trade professionals

Looking back, Patrizia believes flexibility and adaptability are essential in international trade. But she also encourages professionals to build deep expertise in a specific area.

“Long-term career development greatly benefits from cultivating deep expertise in a specific sector,” she says. “Specialization allows you to add greater value, build credibility, and help companies and organizations go beyond surface-level engagement to achieve more strategic outcomes.”

Her own path reflects that advice. By developing expertise in environmental goods and services, climate policy, energy and critical raw materials, she positioned herself to contribute meaningfully as global priorities shifted.

She has also learned that impact often requires patience. Navigating internal processes can be challenging, but she recognizes their role in supporting transparency, accountability and better outcomes.

As one mentor told her, “We need to oil the system.”

“As public servants, we bear an added responsibility: helping companies grow and succeed internationally.”

Sharing experience through teaching and mentorship

After 30 years in international trade, Patrizia is still thinking about how she can contribute next.

“I have always felt that one day I would like to share my experience with others, whether through teaching, mentoring, or participating in conferences,” she says.

The CITP designation gives her a strong foundation for that next chapter.

Patrizia’s career shows how international trade can evolve from policy and finance into diplomacy, sector specialization and global problem-solving. It also shows the value of recognized professional credibility in a field where decisions carry weight across borders.

For Patrizia, becoming a CITP is both a milestone and a platform for what comes next: continuing to share knowledge, support meaningful international cooperation and contribute to a profession that remains as dynamic as ever.

The post CITP Spotlight: Patrizia Giuliotti – Trade Commissioner, Embassy of Canada to Italy appeared first on Trade Ready.

But as Sean Emmond, CITP, EDC’s Chief Representative for Indonesia, explained during a recent FITTskills Live session, opportunity is only the starting point.

“I think Indonesia is a fascinating market. Maybe not an easy market, but one of those markets where, if you invest in it, you can certainly find considerable success.”

That distinction was central to the session. A promising market is not automatically the right market. Businesses need to look past the headline numbers and assess demand, competition, regulations, buyer dynamics, local partners, payment considerations and their own internal capacity before committing resources.

For companies considering Indonesia, Emmond’s message was clear: success depends on doing the work before entering the market.

Start by understanding the scale and complexity

One of the first points Emmond emphasized was the size of the country itself. Indonesia stretches about 5,000 kilometres from end to end, roughly the distance across a continent-sized market. It spans three time zones, includes thousands of islands and is home to hundreds of languages.

That scale matters for international businesses because Indonesia cannot be approached as a single, uniform market.

Java, where more than half of the population lives, includes sophisticated urban centres with modern infrastructure. Other regions may have different levels of development, logistics capacity, customer behaviour and business requirements.

For businesses assessing the market, this means research must go deeper than national level statistics. A company needs to know where, specifically, its product or service fits. Selling into Jakarta may require a different approach than serving customers in another region. Bali, for example, has its own characteristics as a tourism driven economy, while Sulawesi is known as a major mining destination.

The actionable takeaway: define the geographic market before defining the market entry strategy. “Indonesia” is too broad to be the whole answer.

Look for opportunity in areas of national investment

Emmond identified four broad areas where international companies are seeing significant opportunity in Indonesia: infrastructure, cleantech and renewables, protein and agri-food, and digital industries.

Infrastructure has been a major driver of the country’s growth, with ongoing investment in roads, ports, airports, rail and logistics. Clean technology and renewable energy are also important areas of focus, especially as Indonesia looks to reduce its reliance on coal-fired power generation and invest in solar, wind and geothermal energy.

Agri-food remains a strong area of opportunity for companies with the right products, expertise or technologies. Food security is a critical priority for the country, even though parts of Indonesia, including Java, are highly fertile.

Digital industries are another major opportunity. Indonesia’s geography has made digital infrastructure especially important, helping connect the country across islands and regions. Investments in connectivity, e-commerce infrastructure and data centres are creating openings for companies with relevant technology, services or expertise.

The key lesson is not simply to chase high growth sectors. Businesses should look for the intersection between market demand, government priorities and their own capabilities. If a company’s offer aligns with national priorities such as food security, energy security or human capital development, it may have a stronger case for market entry.

Understand who really drives demand

In Indonesia, understanding the buyer landscape is essential.

Emmond explained that government and government linked entities play a major role in the economy. He noted that more than 50% of the economy is controlled by government or government linked entities, which means government priorities can have a direct effect on demand for certain products and services.

For companies selling into sectors such as electricity, oil and gas, mining or aerospace, working with state owned enterprises is likely. These buyers operate differently from private sector customers and may be influenced by national policy priorities, public sector procurement processes and state asset management decisions.

Private conglomerates are also significant. Emmond described Indonesia as home to large, sophisticated and well-run conglomerates that make up a substantial portion of GDP.

Selling to these companies may involve a very different process than selling to a state-owned enterprise.

The practical takeaway is to map the full buying environment:

• Who is the direct customer?
• Who influences the decision?
• Is the opportunity tied to a government priority?
• Are you selling to a private conglomerate, a state-owned enterprise or another type of buyer?

These questions should be answered before serious time and money are invested.

Prepare for strong competition

Indonesia’s opportunity also attracts competitors.

Companies entering the market may face strong local firms as well as regional and global competitors. Emmond pointed to the presence of Korean, Japanese and Chinese companies, along with firms from Western Europe and the United States.

That makes differentiation essential. International businesses should be prepared to clearly communicate why their product, service, technology or expertise is relevant to the Indonesian buyer.

A general value proposition will not be enough in a competitive market with established players.

Businesses should ask themselves what problem they solve, why their solution is credible, how it compares with local and international alternatives, and what proof they can provide.

Assess regulatory and certification requirements early

Regulation, documentation and certification are another important part of market feasibility.

Emmond noted that there can be a significant regulatory burden in Indonesia. While trade agreements can create preferential tariff opportunities, companies still need to understand the extent to which certification, documentation or compliance requirements apply to their specific offering.

For food exporters, halal certification is one of the clearest examples. Emmond advised companies looking at food exports to make sure they have access to halal certification before going too far down the path.

The broader point applies across sectors.

Before entering any new market, businesses should identify the certifications, documentation, approvals, tariffs, payment considerations and compliance requirements that apply to their specific product or service.

These factors are not administrative details to handle later. They can affect cost, timing, pricing, market access and feasibility.

Choose local partners carefully

Local partners, distributors and representatives can be critical to success in Indonesia.

“You will need a local partner,” Emmond said, describing this as a key element of market entry.

The right partner can help a company understand local conditions, engage with buyers, navigate business culture and build credibility. The wrong partner can create delays, misalignment or missed opportunities.

Companies should evaluate potential partners based on both market knowledge and their ability to work effectively with foreign companies. A partner should understand the local business environment, but also be able to communicate clearly, represent the company’s interests and support long term growth.

This is not a decision to rush. Partner selection should be treated as a strategic step in the market entry process.

Invest in relationships and presence

One of Emmond’s strongest takeaways was the importance of showing up.

In Indonesia, as in many emerging markets, a physical presence matters. Frequent market visits can help companies test assumptions, build trust, meet buyers, understand local dynamics and develop stronger relationships with partners, regulators and customers.

Emmond shared a comment he once heard from an exporter:

“If you don’t know the names of your business partner’s kids, it’s very unlikely that you’ll find success in the Indonesian marketplace.”

The point is not that every business relationship must become personal. Rather, trust is built through time, familiarity and repeated engagement. Companies that expect quick results from a distance may struggle. Those that invest in relationships are better positioned to build traction.

Emmond also highlighted the role of memorandums of understanding in Indonesia. While MOUs may sometimes be viewed in other markets as symbolic, he explained that in Indonesia they can function as a “license to engage.” They signal that two organizations know each other and are beginning a business relationship.

Investigate before you invest

Indonesia offers meaningful opportunities for international businesses, especially in sectors aligned with infrastructure, clean energy, agri-food, digital connectivity and national development priorities. But it is also a complex market where success depends on preparation.

The strongest lesson from Emmond’s presentation was that market entry should be grounded in careful assessment.

Businesses need to look at demand, regional differences, buyer structures, competition, regulations, certification, partners, payment considerations, political risk and internal capacity.

A large market can be attractive. A growing market can be exciting. But the right market is the one where a business understands the opportunity, the risks and the work required to compete.

For companies considering Indonesia, the next step is not simply to ask whether the market has potential. It is to ask whether the opportunity is a true fit and whether the organization is ready to pursue it properly.

Learn from more global trade experts

FITTskills Live webinars are free opportunities to explore timely international trade topics with experienced professionals. Browse upcoming FITT events and register for the sessions that can help you keep building your trade knowledge.

The post Is Indonesia the right market for your business? Lessons on smarter market entry from Sean Emmond, CITP appeared first on Trade Ready.

The practice of trade, historically, was simple: Villagers exchanged food for pottery; fishermen swapped their catch for tools; goods moved across villages in exchange for other goods. At its root, trade meant bartering. An act of mutual benefit that carried as much social value as economic. 

Today, the practice has evolved into something far more complex and often misunderstood. It encompasses a vast ecosystem of global business activity: cross-border logistics, compliance, finance, risk forecasting, data analytics, e-commerce strategy, export controls, procurement, and market expansion, to name a few. 

Broadly speaking, trade no longer resembles a single career path or act of exchange. It’s a constellation of positions and activities that work together to help societies and nations survive, grow, and thrive. 

What trade means today

Because of the depth and breadth of roles involved in trade, those looking into a career in this field need to understand the full spectrum of what it entails.

In a practical learning sense, this means understanding feasibility: where to start, how to plan and build a business, and how to understand the risks.

You also need to understand the financial elements; how to fund, grow, and maintain your sales. Don’t forget marketing and selling, whether through advertising, e-commerce channels, or traditional brick-and-mortar routes.

And then, finally, the actual “doing:”

How and where are you going to create your goods, import them, export them? How and where is your business going to operate? Who are you going to hire?

Yes, international trade is indeed wide-ranging in scope, but with this scope comes a variety of applications and job roles to seize. To help you understand how wide this range is, we’ve compiled a list of different international trade professions and stories from people in the field.

Exploring these will help you understand whether a career in international trade is right for you, and if so, guide you toward the path that seems best suited to your skills. 

Emiliano’s story: from private to government sector, from North America to South

Now a Senior Product Operations Manager at Export Development Canada, Emiliano Introcaso, CITP, began his journey in trade back in 2001 when he handled his first international shipment, an experience that sparked his realization that specialized training would be essential for long-term success.  

“As I took my first steps in international business, I realized that having a few years of experience was not enough. I needed to learn and understand why it was so important to be involved in trade and how exports can make a difference in the development of any global economy.”

That’s when he decided to pursue the FITTskills program, quickly learning and advancing from roles in manufacturing to international assignments, including relocating to Mexico to implement customs, logistics, and trade operations. Eventually, he would go on to earn his Certified International Trade Designation (CITP) and work in both private-sector and government positions.  

His roles spanned continents, from Canada and Mexico in North America to Peru in South America, and employed a wide range of skills, from supporting exporters through national funding programs to training over 2,500 students worldwide. 

Though his positions were different, his expertise in global business, export planning, and supply chain strategy remained steadfast.  

Audrey’s story: a passion for global business and supporting businesses financially

As Associate Vice-President at RBCx, Audrey Marie-Nely, CITP, began her career with a deep curiosity about global markets that took her from France to Canada and South America. After building her academic foundation in business management and international business, she pursued a master’s in innovation to better understand how technology was reshaping global commerce. 

“Technology is revolutionizing trade,” she notes. “From digital marketplaces to blockchain for supply chain transparency. I knew that to stay ahead, I had to understand how innovation intersects with international trade.” 

But it was her growing involvement in financial decision-making — helping small businesses evaluate risks, assess funding options, and tailor financial strategies for new markets — that pushed her to deepen her expertise.  

Through the FITTskills program and her CITP designation, she strengthened her command of trade finance, payment methods, and risk-mitigation tools, giving her the confidence to guide clients through the financial complexities of global expansion.  

“Understanding financing options, risk management, and payment methods is crucial in global trade. The program helped me work more effectively with key partners and strengthened my ability to support businesses in securing financial success internationally.”

Her career has spanned entrepreneurship ecosystems, international advisory committees, and leadership roles in banking. Audrey’s skillset blends financial insight with practical global trade knowledge, proving how the right mix of expertise can shape a career that crosses industries, borders, and, for her clients, all stages of business growth. 

Meetali’s story: Trade advice in the public and private sectors to help businesses thrive globally

Meetali Kashyap’s journey offers another example of the breadth of modern trade careers. She began in 2015 at the UK’s Department for Business and Trade, helping British firms expand into India by advising on market entry, regulatory hurdles, and sector-specific trade opportunities. Her work spanned everything from securing foreign direct investment approvals to shaping early-stage growth strategies, supporting companies that would go on to become well-known brands in India.  

After Brexit, she shifted into trade policy and government-to-government advocacy, negotiating market access issues and working to create fairer conditions for British businesses in India. That foundation carried her to Canada, where she served as a Trade Commissioner helping Canadian firms enter India, and later into her current role as Market Advisor for Enterprise Ireland in Toronto, guiding Irish cyber, digital tech, and creative companies toward partnerships across Canada. 

Throughout her globally mobile career, Meetali has relied heavily on expertise in market entry strategy, regulatory navigation, and client-focused advisory work. Skills she deepened through the FITTskills program and ultimately validated through the CITP designation. 

“Discussing different routes to market, types of investments, or options like greenfield or brownfield, direct or indirect channels, joint ventures, mergers, or acquisitions, has enhanced my ability to provide strategic advice to our Irish companies weighing their options in market entry.”

She also makes it a priority to keep her clients’ interests the primary focus of her work, stating: 

“I believe the essence of an international trade advisor’s role is to provide bespoke advice to clients, keeping their best interests and potential success in mind. For instance, Canada often serves as a cost-effective gateway into the North American market, offering ample opportunities to introduce new innovations. This environment helps companies gain a technical edge in a rapidly evolving world.” 

This combination of devotion to her clients’ success and global trade expertise has allowed Meetali to take on impactful roles across the world, broadening her knowledge and scope of international trade as it happens every single day.

Ramon’s story: From a young entrepreneur to a seasoned President and CEO to a multi-million-dollar business

Ramon Pinto’s career reflects the entrepreneurial spirit at the heart of modern international trade. He began at sixteen in Venezuela, running a small cross-border import venture that sparked a lifelong passion for global business. After immigrating to Canada, he committed to building an ethical, market-responsive trade career grounded in serving developing markets by moving goods from regions with production advantages to places where consumers had limited access. 

That mindset eventually led him to the paper industry and to founding SOLUPAPER LLC, which he grew from $60,000 in initial capital to more than $15 million in annual sales. As the company’s President and CEO, he and his team work with major brands like Smurfit, PepsiCo, and McDonald’s. For a truly international business reach that requires truly international skills.  

“Make sure you are as clear as possible about the terms of negotiation, and clarify Incoterms because not everyone knows them,” he reminds young entrepreneurs. He also notes: 

“The obstacles will be many, but each one brings an important lesson. If you continue forward with passion and dedication, success will come. Entrepreneurship is a marathon, not a sprint. If you’re able to learn from obstacles and keep your eyes on your goals, the future is yours.”

Understanding the risks and strategies needed to succeed long-term, he also understands how data and industry resilience have helped his business succeed during industry fluctuations: 

“We made decisions based on data analysis and trends, and we weren’t afraid to invest in areas that seemed uncertain. Today, that vision has allowed us to maintain a solid sales trajectory and continue moving forward despite industry shifts.”  

Other careers in international trade

International business isn’t a single career. It’s an entire world of careers, all interconnected by the movement of goods, money, ideas, and people. From compliance to strategy, from logistics to leadership, the opportunities are as wide as the global markets they serve. 

In keeping with the evolution of “trade” itself, the profession offers an equally broad and dynamic future, one shaped by the people who make global business work every day. And that’s one constant, even with the rise of AI, that will remain the same as it was since the dawn of the practice. 

The post International trade explained: definitions, roles, and real careers appeared first on Trade Ready.

As an international trade professional, Banksharon Nwaneri, CITP, has built his career around one guiding principle: creating meaningful connections that unlock opportunity.

“I enjoy fostering strategic partnerships, connecting people and businesses with opportunities, and seeing them grow from the point where I met them—despite barriers and obstacles.”

His work is grounded in impact, ranging from finding trade solutions for expanding U.S. businesses to driving broader transformations that foster a more connected world. Day to day, he helps U.S. companies enter new markets, win bids, and overcome trade barriers that could limit their success. But beyond facilitating transactions, he’s helping to shape the broader economic ties that connect nations. 

“I’m passionate about advancing inclusive economic growth in emerging markets and forging relationships that create real impact for both U.S. and local stakeholders,” he explains. 

A career defined by cross-sector expertise

Banksharon’s path to international trade has been diverse and multifaceted—something he views as a strength. Before joining the U.S. Embassy, he led strategic partnerships and business development initiatives at the British Council. Not only did he foster commercial collaboration between U.K. companies and foreign markets, but he also facilitated the export of U.K. goods and services and the expansion of U.K. education brands through local partnerships. 

In this role, one of his proudest accomplishments was spearheading a key B2B initiative for the British Council’s IELTS Program. The initiative was focused on reversing the decline in market share relative to competitors. For this project, Banksharon had the opportunity to design the entire program, from conceptualizing offers to creating incentive structures for partners such as test centers, institutions, and corporate clients. 

Measurable success for the British Council

The fruit of Banksharon’s hard work certainly paid off. With his plan, there was a measurable increase in market share and uptake of the British Council IELTS across B2B partner channels, demonstrating effective strategy execution from ideation to launch. 

“It was satisfying to take a project from abstract idea to measurable success,” he says.

“Seeing the market respond so positively validated the importance of a strategy rooted in partnership and insight.”

A breadth of banking and finance expertise to draw from

Before working for the British Council, Banksharon also spent over a decade in commercial banking and development finance, where he oversaw the Micro, Small, and Medium Enterprises (MSME) portfolio within the region, managing $500 million in liability products and $200 million in risk assets. 

As part of a results-driven banking environment, he set ambitious quarterly and annual sales and relationship targets, and exceeded them. 

“I continuously surpassed those goals, quarter after quarter. This success wasn’t just about numbers; it was a meaningful reflection of my ability to build strong client relationships, upsell effectively, and navigate complex financial product offerings,” he states.

“Each achievement felt deeply fulfilling precisely because it was earned through high performance under pressure.”

The power of preparation

For professionals looking to enter international trade, Banksharon offers one clear piece of advice: preparation is everything. 

“Avoid rushing into new markets without deeply understanding local consumer behaviour, competition, laws, tariffs, labelling, and Incoterm nuances. A lack of preparation can lead to costly delays or lost opportunities.”

His pragmatic approach has been honed through years of working in an array of industries with globally focused businesses and governments. Today, he uses that in-depth knowledge in the U.S. Department of Commerce to provide strategic insight across key sectors. 

There, he develops and maintains a strong network of commercial contacts across assigned countries and sectors while identifying and fostering business opportunities and partnerships in the interest of U.S. companies. 

The value of international business certification for Banksharon

Banksharon pursued the Certified International Trade Professional (CITP) designation as a way to formalize and validate the breadth of his experience. 

“What appealed most to me was how it validates not just knowledge, but also the ability to apply complex trade principles, from regulatory compliance to financial logistics, not just in theory, but on real-world projects.”

The CITP represents an important international business certification, giving professionals a credible and globally recognized credential that signals expertise, integrity, and strategic understanding in trade.

For Banksharon, it was a natural next step to strengthen his professional standing and global perspective. 

A proud achievement that expands market opportunities

Earning his CITP marked a proud milestone. “I feel excited and proud to have earned the designation,” he shares. “I foresee it opening new doors in new markets.” 

Through his leadership, Banksharon is opening markets for U.S. businesses, attracting investment, and building lasting partnerships across governments and global institutions. His track record makes one thing clear: he doesn’t just open doors, he walks through them with purpose and impact.  

The post CITP Spotlight: Banksharon Nwaneri – Commercial Specialist, U.S. Department of Commerce appeared first on Trade Ready.

The seeds for a career in international trade were planted at a young age for Joshua Boileau. Watching his family’s steadfast work ethic as a young boy made international trade a natural extension of the values he was raised upon. 

“I grew up in a household of blue-collar workers who instilled a sense of work excellence and dedication that inspired me to work in a career that amplified those skills. With international trade, I saw the connections with work ethic, dedication, and attention to detail.”

To him, work such as navigating regulations, supply chains, and cultural differences requires commitment, and for international businesses they are the glue that holds everything together. 

Joshua saw parallels between how international trade operated and how his family negotiated contracts, maintained client trust, and ensured quality. These similarities cemented his choice to pursue trade as a career path. 

Seeing the scale of world trade in action

Experiencing the scale of global trade, especially when it came to product management and marketing, was a favourite part of Joshua’s storied career. “I watched as live orders came in from international markets I’ve never been to. There was something deeply rewarding about knowing that a product team in Ottawa could be making an impact so far from home,” he says. 

Working at Shopify marked another pivotal chapter in his path, one that taught him a powerful lesson about perseverance. After the 2022 invasion of Ukraine, Shopify waived platform fees for Ukrainian merchants and Joshua saw firsthand the resilience of entrepreneurs in crisis while he helped Ukrainian merchants set up their online stores.  

“It was inspiring to see fashion, food, health and wellness, and retail shops pop up. A resilience through war and the pandemic.” These experiences broadened his understanding of what trade can achieve, not just operationally, but on a deeply human level. 

Pivoting small businesses in times of change

Joshua regards reacting to tariffs as one of the most interesting aspects of his career.

“Pivoting a business is incredibly difficult, especially in a small business environment. I feel the weight of change much more immensely than if I worked in a large company.”

But, by shifting focus to new markets, he has been able to help his employer open new and interesting paths. “Interacting with new international regulatory bodies, creating international market entry analyses, and creating international marketing plans has been stressful but rewarding,” he says. 

Start with the basics

For anyone entering the field of international trade, Joshua has one piece of advice that he learned from the current leadership at White Cross, James Dumont:

“You need to learn how to crawl before you can run.” 

International trade, he believes, demands patience, commitment, and a desire to do things the right way, at the right times.  

Learning from instructors filled with passion

Joshua completed the FITTskills program through Algonquin College, one of FITT’s educational partners. His favourite part of the FITTskills program was the people who taught it. 

“The professors had so many years of experience, skills, and cultural awareness that it exuded out of them.” 

He credits the courses with deepening his intercultural understanding, a critical skill in both e-commerce and global operations. 

“I came to realize that the classic business etiquette you see in other fields was dwarfed by the intercultural relationships in international trade.”

His favourite course, International Sales & Marketing, was particularly influential. Inspired by a professor who “had a passion for business and marketing that helped us find our own pulse in international trade,” Joshua pursued an optional co-op placement in South Africa, where he experienced culture shock, global marketing dynamics, and the intricacies of international marketing firsthand. 

These lessons would come into play later in his career at Shopify, where he saw “the power of international trade resilience, adapting to a new global norm in e-commerce.” 

Why he pursued the CITP designation

For Joshua, the Certified International Trade Professional (CITP®|FIBP®) designation represents something essential in today’s world: credibility. 

“There’s something to be said about credibility in a world that has shifted to creating policies and legislation backed by non-credibility. I want to have a credible voice, backed by a world-recognized professional organization, when dealing with international brands, brokers, reps, and supply chains.”

His comments highlight how, increasingly, designations like the CITP instill confidence in both the professionals who earn them and the partners who work with these professionals, creating a win-win scenario for both. 

Earning the designation also felt meaningful and forward-looking for Joshua. 

“I’m excited about where the CITP designation will lead me. I’m passionate about integrating international trade and my degree in sustainability.” 

Looking ahead: a global vision for e-commerce

Now, as E-Commerce Manager for an online pharmacy retailer, Joshua sees enormous potential for international diversification and the CITP designation strengthens that vision. 

“I see my CITP designation extending my current role in E-Commerce Management in online pharmacy retail. There is a lot of work to do in diversifying our international markets.”

With a blend of technical expertise, global awareness, and human-centred values, Joshua is poised to help shape the future of ethical, sustainable, and globally connected commerce. 

The post CITP Spotlight: Joshua Boileau – E-Commerce Management, White Cross Online appeared first on Trade Ready.

Due diligence is the best approach. In this article, we outline what can go wrong with international supplier relationships and explain how intensive due diligence can mitigate supplier fraud risks. 

How supplier relationships can go wrong 

International trade and international outsourcing offer immense opportunities for growth. But with greater opportunity also comes greater risk. 

Trade across borders, and your business exposes itself to a complex web of global sourcing jurisdictional gaps where enforcement is difficult, and liability is often transferred unknowingly.  

Fundamental supplier fraud 

The most direct risk involves engaging with entities that are purely fraudulent. This includes “suppliers” who set up professional-looking websites to sell non-existent goods, collecting payment before vanishing, as well as fraudulent “buyers” who use stolen financial details or overpayment schemes to defraud sellers.  

Where that happens, the contract is fiction designed solely to extract funds, leaving the victim with no recourse once the digital storefront disappears. 

Transferred regulatory liability 

Also known as the DDP (Delivered Duty Paid) trap, it’s a situation where DPP terms can create a false sense of security. As the buyer, you may think the seller handles all customs responsibilities.  

Unfortunately, where the international trade supplier commits customs fraud by e.g. under-declaring value, or by misclassifying goods (or worse, smuggling goods through third-party countries) the authorities can hold the buyer criminally and civilly liable for the unpaid customs.

Your cargo can get seized, resulting in massive fines, and even prison time if the authorities decide that you’re guilty of “willful blindness”. That can all come about regardless of what the contract stated and what your trading partner promised. 

Logistical extortion and intermediary fraud 

The chain of custody itself presents multiple points of failure, particularly through fraudulent freight forwarders or customs brokers who demand “advance fees” for taxes or clearance that do not exist.  

We’re talking about scams where forwarders hold goods hostage until extortionate fees are paid or tampering with container seals to replace high-value cargo with junk.  

Additionally, businesses risk intellectual property theft where local entities register a brand’s trademark before the legitimate owner can, effectively holding the brand ransom in the destination market. 

Real life examples of supplier fraud 

Last year, it emerged that a man called Thomas Robinson (aka Tam O’Braan) operating under the business name “The Wee Tea Plantation,” ran a scam for five years – passing off ordinary teas as a rare, premium variety.  

Robinson claimed that the tea was grown on his own estate in Perthshire, Scotland, using special techniques.  

Yet, it was simply ordinary wholesale tea. He bolstered his credibility by repackaging the tea – while also fabricating key industry awards as well as his academic qualifications.  

He targeted high-profile clients in the hospitality sector, including luxury hotels, the Caledonian Sleeper train service, and the Royal Botanic Garden Edinburgh. It was estimated that Robinson successfully conned these businesses out of a total of $740,000 USD. 

Food Standards Scotland investigated, and Robinson was found guilty of two counts of fraud at Falkirk Sheriff Court. It’s an egregious case, but there are countless other examples: 

• Fake credentials: This Alibaba vendor presents falsified documentation to buyers, masquerading as legitimate manufacturers. The imposter uses a variety of tactics including displaying certificates that are for a different, genuine company.  

• Business email compromise: In this instance, the City of Saskatoon lost over $1 million when a fraudster successfully impersonated the CFO of a prominent construction company via email to request an urgent change in the company’s banking information. As a result, a legitimate payment intended for the construction firm was redirected and sent directly to the criminal’s bank account.

• Corporate impersonation: Here, a fraudster set up a fake profile impersonating the UK logistics firm Trans Orbis Forwarding Limited on Timocom, a freight exchange platform. The criminal accepted genuine international haulage bookings, which were carried out by unsuspecting hauliers. The fraudster received the payment and disappeared, leaving the unsuspecting hauliers to invoice the real Trans Orbis, which had no knowledge of the work. 

From the above examples you can see the breadth of fraud strategies, and just how widespread fraud is. Every company is at risk. 

Resorting to legal action isn’t always realistic 

Pursuing foreign sellers for unpaid duties isn’t always a viable option, unfortunately. Costs are prohibitive and chances of recovery are low. The expense of cross-border litigation can dwarf the actual financial loss, and poorly drafted contracts and unfavourable jurisdictional clauses can mean it’s tough to enforce contracts – even in the face of fraud. 

Unscrupulous sellers often “judgment-proof” shell entities, able to dodge successful legal claims. Lawsuits can also draw unwanted attention both from potential customers and future suppliers.  

It goes for customs disputes too. While a DDP (Delivered Duty Paid) agreement commercially obligates the seller to pay, the government holds the “Importer of Record” solely responsible. The upshot is that you simply can’t rely on litigation to try to claim back the customs the seller was supposed to pay. 

How to guard against bad supplier relationships 

It’s far better to prevent a bad supplier relationship by vetting suppliers, rather than relying on legal actions once the relationship has soured. That starts with due diligence, right at the start of a sourcing or outsourcing decision. 

Proper due diligence includes a mix of judgement, care, and prudence that a company can take to ensure that its trading partners are qualified with a track record and current operations can be trusted. 

For more on how to maximize cost savings, create a competitive advantage and minimize potential risks by finding the best possible suppliers or outsourcing opportunities explore Global Value Chain.

It can be a daunting task, but there are resources that help. Consider talking to trade councillors and government agencies to see where the current pitfalls lie, and how to guard against these. 

Your export credit partner can also help – and trading houses are also a good port of call for due diligence research.  

Prevention is the only strategy 

Whatever you do, never rush into a decision with a foreign trading partner – these decisions should never be made quickly. 

As the “Wee Tea” case demonstrates, a professional facade can easily mask deception, and once a relationship sours, legal recourse is often prohibitively expensive or practically impossible.  

Relying on contracts to protect your interests in cross-border deals is a gamble that frequently leaves buyers with no way to recover lost funds or salvage their reputation. 

Rigorous, proactive due diligence is critical.  

The post Scammed, swindled and shorted – how you can avoid losing money to bad supplier partnerships appeared first on Trade Ready.