09/01/2018
What I learned from 20 years of experience in tough emerging markets
Here are the tremendous insights I learned about the issues that really impact whether a company succeeds or fails internationally in emerging markets.
market entry
31/10/2017
The best approach to finding and signing new partners and distributors
Building relationships with partners and distributors is one of the best ways to grow your business and ensure market entry success. Here’s how to do it right.
01/08/2017
How translators and marketers can work together to sell your products internationally
Transcreation has become a trendy word among translation companies seeking to differentiate themselves from their competition and machine translation.
17/07/2017
How can global entrepreneurs overcome their biggest challenges?
To get a glimpse into the situations global entrepreneurs face and put our fingers on some great solutions, we assembled a panel of experts who have been there, done that, and are helping others successfully enter international waters as global business owners.
16/06/2017
6 market entry practices specifically for service exports
Service exports come with their own market entry challenges. Here are 6 practices service exporters can use to gain a foothold in a new international market.
17/05/2017
Top 5 market research tips straight from the experts
Market Research minimizes the risk of failure because you get to know who your target audience & establish their needs. Here are the top 5 market research tips straight from the experts.
15/05/2017
Turning your ideas into global products and services
During this month’s #TradeElite Twitter chat, we asked the professionals about the entire global products and services development process from research to marketing, in-market testing and compliance with local regulations.
12/05/2017
Considering global expansion? You might be ready to export if…
There are several areas organizations need to assess before launching into a new international trade venture. Here are the common characteristics of companies that are ready to export.
28/04/2017
7 cultural factors you need to consider when choosing your next export market
It is essential that companies take into account the lifestyles and culture of countries to which they are considering exporting.
23/03/2017
3 easy ways to improve your business’s first impression in a new market
It’s true what they say – you only have one chance at a first impression. The good news is that your business’s first impressions can be steered, to a certain extent. Here’s why it’s so crucial to create the best first impression possible.