Every year, certain trade topics spark more curiosity, conversation, and debate than others and in 2025, TradeReady readers were clearly eager to dig into both emerging ideas and practical know-how. From big-picture trend forecasting to hands-on guidance and real-world examples, the most-read articles of the year reflect what professionals were actively trying to understand, apply, and get ahead of in their international business work.
This year’s top stories explored everything from global trade trends and supply chain resilience to AI-driven marketing, trade terminology, and cautionary tales of market entry gone wrong. Together, they offer a snapshot of the questions and challenges that mattered most to TradeReady’s audience in 2025, and a useful starting point for anyone looking to sharpen their trade knowledge moving into the year ahead.
1. 10 global trade trends we’ll be watching in 2025
2. How AI can power your international marketing from localization to market insights
How AI can power your international marketing from localization to market insights
3. Combating food fraud with technology-driven traceability
4. Lessons from a failed export plan: why Starbucks couldn’t crack Australia
Lessons from a failed export plan: why Starbucks couldn’t crack Australia
5. 25 International trade terms you should know
6. The fastest-growing international trade jobs for 2026 and how to get them
The fastest-growing international trade jobs for 2026 and how to get them
7. How IKEA’s inflatable furniture flop teaches us the value of rigorous product testing
How IKEA’s inflatable furniture flop teaches us the value of rigorous product testing
8. From the classroom to global impact: The inspiring journeys of FITT’s 2024 Educational Award winners
From the classroom to global impact: The inspiring journeys of FITT’s 2024 Educational Award winners
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