Trademarking to protect your intellectual property in world markets
For many, this unfortunate intellectual property in world markets situation occurs when they see the hijacked mark or design on products imported back into their home market.
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For many, this unfortunate intellectual property in world markets situation occurs when they see the hijacked mark or design on products imported back into their home market.
What other questions do you have about pursuing a career in international trade?
Upon returning to Canada from South Korea in 2009, I was faced with the challenge of finding my ideal position in an increasingly competitive job market. My desired field of international trade was already competitive and my interest in export development narrowed job opportunities even further.
Admitting what they don’t know will go a long way toward helping them get the good information they need to go global with success!
Back in 2013 when I joined FITT, we had a social media community of about 3,000 users. Little more than a year later, that community…
I always wanted to have a career related to international business.
Have you ever given a presentation to industry professionals in a foreign market?
In the seventh season Seinfeld episode “The Cadillac, Part Two,” George invents a fictional boyfriend for Elaine named Art Vandelay, an importer-exporter, as part of…
Recently I was analyzing an international software company’s marketing program. The company had been steadily growing and entering new international markets. But when I examined its international marketing program, it was clear the company’s marketing tactics, programs, partners, etc. were inconsistent.
Early in 2014, we began our International Competency Standards (ICS) project with the goal of creating world-class industry standards and defining exactly what it takes to outperform the competition in global trade.
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