01/03/2019
Improve the perceived value of your products or services in target markets
What is the perceived value of your product or service? How can you determine what matters most to your customers and exceed their expectations?
Marketing&Sales
06/02/2019
Why business development needs to be a company mindset, rather than just a department
A business development mindset suggests a proactive management style, with a commitment to always seek ways to prospect for business – be it “new” or old.
03/12/2018
5 steps to scale your small business to new global markets
Follow these 5 simple steps to successfully take your small business to new global markets without making rookie mistakes.
25/09/2018
How do I choose an e-commerce solution that fits my small business?
Retail e-commerce continues to reach new levels of growth and is expected to surpass the global revenue mark of $4 trillion USD by 2021. As…
13/09/2018
Going global? How to take your brand beyond borders to your new target markets
Going global with your business opens new doors and brings countless opportunities but launching a brand across borders is no small feat. It pays to…
07/09/2018
Use an integrated e-commerce model to set your business up for online success
Setting up international e-commerce has its challenges. Things to consider and prepare for include setting up an integrated model and localizing sites for international markets. Here’s how.
13/08/2018
4 ways improving your business’s social and environmental responsibility can boost profits
Championing social and environmental causes can both save and make money. Here’s how.
01/08/2018
5 tips to create products and content that scale globally
Companies that have any hope of growing, competing, and succeeding internationally will need to think outside their home country—and this means adopting a global-first mindset to scale globally. Here’s how.
17/07/2018
3 ways technology can help you keep the human touch in your global service
How can you offer consistently great global service across continents without people on the ground? Used well, digitalisation will help you do that.
03/05/2018
6 international sales tactics to grow your business
To grow your business globally today, you need to understand why many traditional international sales tactics are not working and how to develop an effective sales strategy that works.