25/09/2024
5 pricing strategies for international markets
Price positioning is one of the many crucial decisions for those venturing into new trade regions like the Southeast Asia or Indo-pacific region. This region…
SWOT analysis
26/06/2017
Why exporters should diversify beyond U.S. markets – and how to do it right
Diversification has long been the popular advice to Canadian businesses. Here’s how to do it right to enjoy export success beyond the U.S.
21/04/2017
Want to find new ways to improve your business? Try using gap analysis
Gap analysis is a structured way of comparing actual performance with potential performance to focus future planning and development.
08/04/2016
Strategic planning is the key to expanding your import-export business
When a company is considering moving into international trade or expanding its import-export activities, it should go through a process of careful, market-oriented strategic planning.