19/10/2018
Why exporters will never have a perfect product and what to do about it
Learn why product development for new international markets is a continual process and requires anticipating change and adopting continual improvement.
Products and Services for a Global Market
05/02/2018
8 ways you should be protecting your service-based customers
Service providers need to ensure that contracts or service agreements clearly specify these 8 key aspects:
30/06/2017
You should be customizing your products – here’s 5 ways to do it right
Customization helps organizations differentiate their products from their competitors. With improvements in technology, mass customization is re-emerging.