01/12/2017
20 trade finance terms you need to know
Can’t remember or don’t know what specific trade finance terms mean? Here are 20 helpful definitions you need to know in international business.
pricing
23/08/2017
The 3 step process to price your service export
Due to their intangible nature, services can be hard to price. However, the three steps used to price tangible goods can be used to price your service exports.
09/05/2017
Using quality and price to distinguish your products in the noisy global marketplace
There are two elements you need to carefully juggle so that you can tell your story properly, and these are Quality and Price; more specifically, the right quality at the right price.
18/08/2015
3 unexpected cultural differences that required adapting my business tactics
Learning about other cultures before attempting a business relationship can make all the difference between success and failure in that venture, and help you avoid unexpected cultural differences.
26/06/2015
5 effective strategies for building successful emerging market partnerships
It takes two to tango, and (at least) two parties to make an emerging markets deal. To set the stage for successful emerging market partnerships, there is a lot of work that has to be done.
08/05/2013
Pricing your products and services based on perceived value
What would a satisfied customer be prepared to pay for a product? If you can find that out, perceived pricing could be your best way to profit.