25/10/2019
Start to identify new markets by looking at these 10 statistics
To identify new markets and potential opportunities, or eliminate unsuitable markets, researchers should first examine macroeconomic data.
market intelligence
24/02/2017
How to apply market intelligence to your products and processes
Research findings are of little or no value until they can be applied to solve problems and help make decisions.
14/10/2016
Grow your business now by making the most of your market intelligence
When analyzed properly, the answers that market intelligence provides will guide business strategies and help companies trade more successfully.
15/08/2016
Create a winning international marketing plan by nailing your market research
Entering a new market requires a deep dive into the minds, lifestyles, habits and communication style of your new clients. Gathering accurate information to give you a full picture of this market will be the key to success in expanding your business into this new region.
01/03/2016
Facing the new realities we can’t ignore in SME exports
What has changed and why are there so few Canadian SME exports? And what can be done to help more of them succeed in global markets?
12/08/2015
Abid Samdani, CITP|FIBP – Trade Commissioner Assistant
Abid Samdani, CITP|FIBP, is a Trade Commissioner Assistant with DFATD in Karachi, Pakistan. With a passion for international trade and over ten years of practical experience, he is setting himself apart as an elite member of the global trade community.
17/07/2015
Improve your business efficiency by selecting the right external supplier
If you decide to outsource, you need to know how to determine what aspect of your business you need to turn over to external suppliers, and which external supplier will make the best partner for your business.
19/05/2015
5 compelling reasons you should invest in market research before exporting to Latin America
Researching Latin American markets is my passion. But I understand if it might not be yours. However, if you are a business intending to start or expand your operations anywhere in Latin America from Mexico down to Patagonia, you need to invest in market research
16/05/2014
Gathering competitive intelligence before you enter foreign markets
One of the key mistakes companies make when selecting a market entry strategy is to focus on their capabilities and goals and forget to gather competitive intelligence in their chosen market. The higher the level of competition in the market, the lower the profits that can be obtained.
04/03/2014
Use market intelligence to make better global trade decisions
Raw data alone are not sufficient to develop a company’s market knowledge. The data must be analyzed to give them meaning and then put in context to generate insights about the international business environment. This process of taking raw data and analyzing them strategically is called market intelligence.