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	<title>Gaby Castro-Fontoura Archives - Trade Ready</title>
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		<title>Upcoming #TradeElite networking session &#038; recap of how to get more SMEs involved in export</title>
		<link>https://tradeready.ca/2014/inside-stories/recap-get-smes-involved-in-export/</link>
					<comments>https://tradeready.ca/2014/inside-stories/recap-get-smes-involved-in-export/#respond</comments>
		
		<dc:creator><![CDATA[Daniella D'Alimonte]]></dc:creator>
		<pubDate>Fri, 28 Mar 2014 19:04:47 +0000</pubDate>
				<category><![CDATA[Inside FITT]]></category>
		<category><![CDATA[International Trade Finance]]></category>
		<category><![CDATA[Market Entry Strategies]]></category>
		<category><![CDATA[Becky DeStiger]]></category>
		<category><![CDATA[CITP]]></category>
		<category><![CDATA[David Mark Noah]]></category>
		<category><![CDATA[doug taylor]]></category>
		<category><![CDATA[Ed Marsh]]></category>
		<category><![CDATA[export]]></category>
		<category><![CDATA[Gaby Castro-Fontoura]]></category>
		<category><![CDATA[international trade]]></category>
		<category><![CDATA[John Treleaven]]></category>
		<category><![CDATA[profit margins]]></category>
		<category><![CDATA[SMEs]]></category>
		<guid isPermaLink="false">http://test.tradeready.ca/?p=6846</guid>

					<description><![CDATA[<p>We'll soon be hosting our third installment of our #TradeElite  Twitter chat, getting international business professionals talking about the issues that matter in global trade today. During our last chat, Doug Taylor, CITP, led us in a discussion on how to get more SMEs involved in export.</p>
<p>The post <a href="https://tradeready.ca/2014/inside-stories/recap-get-smes-involved-in-export/">Upcoming #TradeElite networking session &#038; recap of how to get more SMEs involved in export</a> appeared first on <a href="https://tradeready.ca">Trade Ready</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><img fetchpriority="high" decoding="async" class="aligncenter size-full wp-image-9171" src="https://tradeready.ca/Blog/wp-content/uploads/2014/03/Tradeelite-April.jpg" alt="Tradeelite-April" width="1000" height="750" srcset="https://tradeready.ca/wp-content/uploads/2014/03/Tradeelite-April.jpg 1000w, https://tradeready.ca/wp-content/uploads/2014/03/Tradeelite-April-300x225.jpg 300w" sizes="(max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 1362px) 62vw, 840px" />We&#8217;ll soon be hosting our third installment of our #TradeElite  Twitter chat, getting international business professionals talking about the issues that matter in global trade today. During <a title="International trade risk management " href="https://tradeready.ca/2014/inside-stories/international-trade-risk-management-resources-highlights-twitter-chat-upcoming-tradeelite-chat/">our last chat</a>, Doug Taylor, CITP, led us in a discussion on how to get more SMEs involved in export. We had some great tips from our expert international panel, as well as some thought-provoking questions and input from SMEs.</p>
<p>Our upcoming #TradeElite chat will focus on a topic that is vital for succeeding in international trade: <strong>profit margins</strong>. Price your product too high and you might not have a competitive edge on the global stage. Set your price too low and your export endeavors might turn out to be more effort than they&#8217;re worth.<strong> </strong></p>
<p>Have experience in this area, have questions about pricing your product or service for foreign market, or just curious about the topic? Join us for some great discussion, knowledge-sharing and networking!</p>
<p><span id="more-6846"></span><br />
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<h3>Topic: International Trade &#8211; It&#8217;s all about profit margins</h3>
<p><strong>Date:</strong> April 3rd 2014</p>
<p><strong> Time:</strong> 2.30 p.m. – 3.30 p.m. EST (you can jump in and out at any time during the chat)</p>
<h2>Chief Moderator:</h2>
<p><strong>John Treleaven (CITP)</strong>. <a title="John Treleaven" href="https://twitter.com/jht4x4">@jht4x4<br />
</a>John is an International Trade Consultant and Corporate Director interested in Canada as a trading nation based on business friendly local communities. He is also a member of FITT&#8217;s Board of Directors. | Treleaven Consulting Group Limited</p>
<p><strong>Supporting Moderators:</strong> <a title="Forum for International Trade training on Twitter" href="https://twitter.com/@FITTNews">@FITTNews</a><br />
Your friendly FITT Twitter sidekicks Jacob and me.</p>
<h3>Special Guests:</h3>
<p><strong>Mike Strawson.</strong> <a title="Mike Strawson" href="https://twitter.com/ChamberInt_Mike">@Chamberint_Mike<br />
</a>Mike has spent over 50 years in international trade with small and large companies. He&#8217;s a Senior Associate of Chamber International in the UK, delivering training and handling some major projects. He&#8217;s also a Fellow of the Institute of Export and International Trade. | <a title="Chamber International" href="https://www.chamber-international.com/">www.chamber-international.com</a></p>
<p><strong>Louei Ali.</strong> <a title="Louei Ali" href="https://twitter.com/LoueiAli">@LoueiAli</a><a title="Mike Strawson" href="https://twitter.com/ChamberInt_Mike"><br />
</a>Louei is the Director of Business Development at Canada Topp Group based in London Ontario (Canada). Canada Topp helps Canadian companies with opportunities and business development in over 40 countries by acting as their export arm to reach a well established community of qualified distributors.<em id="__mceDel"> </em></p>
<p>
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Here are some highlights from our #TradeElite chat last month!</p>
<blockquote class="twitter-tweet" lang="en"><p><a href="https://twitter.com/search?q=%23TradeElite&amp;src=hash">#TradeElite</a> &#8211; wlecome all. Q1 &#8211; why don&#8217;t SME&#8217;s export &#8211; what is the main reason</p>
<p>— Doug Taylor (@globethoughts) <a href="https://twitter.com/globethoughts/statuses/441658605016600576">March 6, 2014</a></p></blockquote>
<p>&nbsp;</p>
<blockquote class="twitter-tweet" lang="en" data-conversation="none"><p><a href="https://twitter.com/globethoughts">@globethoughts</a> <a href="https://twitter.com/search?q=%23TradeElite&amp;src=hash">#TradeElite</a> I think SMEs may be getting outdated advice. Back a few decades, few SMEs could export like they can now</p>
<p>— Becky Park DeStigter (@intlentreprenr) <a href="https://twitter.com/intlentreprenr/statuses/441659011776004096">March 6, 2014</a></p></blockquote>
<p>&nbsp;</p>
<blockquote class="twitter-tweet" lang="en"><p>A1 &#8211; I think it&#8217;s the intimidation factor. It seems like a lot of work and they don&#8217;t understand the benefits. <a href="https://twitter.com/search?q=%23TradeElite&amp;src=hash">#TradeElite</a></p>
<p>— David Mark Noah (@DavidMarkNoah) <a href="https://twitter.com/DavidMarkNoah/statuses/441659757162541056">March 6, 2014</a></p></blockquote>
<p>&nbsp;</p>
<blockquote class="twitter-tweet" lang="en" data-conversation="none"><p><a href="https://twitter.com/globethoughts">@globethoughts</a> A1-Lack of knowledge/understanding of other markets, which leads to perceiving risks much higher than they are <a href="https://twitter.com/search?q=%23TradeElite&amp;src=hash">#TradeElite</a></p>
<p>— Gaby Castro-Fontoura (@uklatinamerica) <a href="https://twitter.com/uklatinamerica/statuses/441659534785138688">March 6, 2014</a></p></blockquote>
<p>&nbsp;</p>
<blockquote class="twitter-tweet"><p>A1 &#8211; Fear of the unknown and also not knowing the resources that are available to make it happen. #TradeElite</p>
<p>— Louei Ali (@LoueiAli)<br />
<a href="https://twitter.com/LoueiAli/status/441660130787336192" target="_blank" rel="noopener"><br />
March 6, 2014<br />
</a></p></blockquote>
<blockquote class="twitter-tweet" lang="en"><p>Q2 &#8211; should govts support SME export efforts financially <a href="https://twitter.com/search?q=%23TradeElite&amp;src=hash">#TradeElite</a></p>
<p>— Doug Taylor (@globethoughts) <a href="https://twitter.com/globethoughts/statuses/441661329833594880">March 6, 2014</a></p></blockquote>
<p>&nbsp;</p>
<blockquote class="twitter-tweet" lang="en" data-conversation="none"><p><a href="https://twitter.com/globethoughts">@globethoughts</a> YES!! Definitely. The best at this that I know of is Israel. <a href="https://twitter.com/search?q=%23TradeElite&amp;src=hash">#TradeElite</a> and their exports show it</p>
<p>— Becky Park DeStigter (@intlentreprenr) <a href="https://twitter.com/intlentreprenr/statuses/441661650441994240">March 6, 2014</a></p></blockquote>
<p>&nbsp;</p>
<blockquote class="twitter-tweet" lang="en"><p>A2 &#8211; indirectly. not with subsidies but with the indigenous assistance on the ground in mkt (e.g. <a href="https://twitter.com/ExportGov">@exportgov</a> <a href="https://twitter.com/search?q=%23goldkey&amp;src=hash">#goldkey</a>) <a href="https://twitter.com/search?q=%23TradeElite&amp;src=hash">#TradeElite</a></p>
<p>— Ed Marsh (@edbmarsh) <a href="https://twitter.com/edbmarsh/statuses/441661963589156865">March 6, 2014</a></p></blockquote>
<p>&nbsp;</p>
<blockquote class="twitter-tweet" lang="en"><p>Q2 &#8211; absolutely! but don&#8217;t limit your export efforts into areas funded by your govt, they&#8217;re also politicians! <a href="https://twitter.com/search?q=%23TradeElite&amp;src=hash">#TradeElite</a></p>
<p>— Gaby Castro-Fontoura (@uklatinamerica) <a href="https://twitter.com/uklatinamerica/statuses/441662071047225344">March 6, 2014</a></p></blockquote>
<p>&nbsp;</p>
<blockquote class="twitter-tweet" lang="en"><p>Q3 &#8211; in your opinion what are the most promising markets for SME&#8217;s? <a href="https://twitter.com/search?q=%23TradeElite&amp;src=hash">#TradeElite</a></p>
<p>— Doug Taylor (@globethoughts) <a href="https://twitter.com/globethoughts/statuses/441666358300798976">March 6, 2014</a></p></blockquote>
<p>&nbsp;</p>
<blockquote class="twitter-tweet" lang="en"><p>.<a href="https://twitter.com/globethoughts">@globethoughts</a> A3 &#8211; For US companies new to export, Canada is a great market to cut your teeth!</p>
<p>— David Mark Noah (@DavidMarkNoah) <a href="https://twitter.com/DavidMarkNoah/statuses/441666919297318912">March 6, 2014</a></p></blockquote>
<p>&nbsp;</p>
<blockquote class="twitter-tweet" lang="en" data-conversation="none"><p><a href="https://twitter.com/FITTNews">@FITTNews</a> <a href="https://twitter.com/edbmarsh">@edbmarsh</a> I am a huge fan of E. Europe and L. and S. America for Cdn. exporters <a href="https://twitter.com/search?q=%23TradeElite&amp;src=hash">#TradeElite</a></p>
<p>— Doug Taylor (@globethoughts) <a href="https://twitter.com/globethoughts/statuses/441668119048630272">March 6, 2014</a></p></blockquote>
<p>&nbsp;</p>
<blockquote class="twitter-tweet"><p>A3: Depends on your commodity. We sell cosmetics not aerospace tech, the demographics, income level &amp; need are different. #TradeElite</p>
<p>— audrey ross (@tresAudrey) <a href="https://twitter.com/tresAudrey/status/441667716953305088" target="_blank" rel="noopener"> March 6, 2014 </a></p></blockquote>
<p>&nbsp;</p>
<p>&nbsp;</p>
<blockquote class="twitter-tweet" lang="en" data-conversation="none"><p><a href="https://twitter.com/search?q=%23Turkey&amp;src=hash">#Turkey</a>, <a href="https://twitter.com/search?q=%23colombia&amp;src=hash">#colombia</a>, <a href="https://twitter.com/search?q=%23ghana&amp;src=hash">#ghana</a> and similar manageable vibrant markets provide diversification <a href="https://twitter.com/search?q=%23TradeElite&amp;src=hash">#TradeElite</a></p>
<p>— Ed Marsh (@edbmarsh) <a href="https://twitter.com/edbmarsh/statuses/441667808024608768">March 6, 2014</a></p></blockquote>
<p>&nbsp;</p>
<blockquote class="twitter-tweet" lang="en"><p>Q4 &#8211; is it more difficult for service or product SME&#8217;s to get involved internationally <a href="https://twitter.com/search?q=%23TradeElite&amp;src=hash">#TradeElite</a></p>
<p>— Doug Taylor (@globethoughts) <a href="https://twitter.com/globethoughts/statuses/441668776530960384">March 6, 2014</a></p></blockquote>
<p>&nbsp;</p>
<blockquote class="twitter-tweet" lang="en" data-conversation="none"><p><a href="https://twitter.com/globethoughts">@globethoughts</a> A4 &#8211; <a href="https://twitter.com/search?q=%23TradeElite&amp;src=hash">#TradeElite</a> Each has its complexities. It depends a lot on delivery, service, etc.</p>
<p>— Becky Park DeStigter (@intlentreprenr) <a href="https://twitter.com/intlentreprenr/statuses/441669521904906241">March 6, 2014</a></p></blockquote>
<p>&nbsp;</p>
<blockquote class="twitter-tweet" lang="en"><p>Q4 &#8211; I find services companies find LatAmerica easier than product companies (logistics, import barriers, etc). <a href="https://twitter.com/search?q=%23TradeElite&amp;src=hash">#TradeElite</a></p>
<p>— Gaby Castro-Fontoura (@uklatinamerica) <a href="https://twitter.com/uklatinamerica/statuses/441669220129325056">March 6, 2014</a></p></blockquote>
<p>&nbsp;</p>
<blockquote class="twitter-tweet" lang="en"><p>A4 &#8211; often see companies trying to sell products into markets where they simply don&#8217;t fit &#8211; then products R tough <a href="https://twitter.com/search?q=%23TradeElite&amp;src=hash">#TradeElite</a></p>
<p>— Ed Marsh (@edbmarsh) <a href="https://twitter.com/edbmarsh/statuses/441670497634627584">March 6, 2014</a></p></blockquote>
<p>&nbsp;</p>
<blockquote class="twitter-tweet" lang="en" data-conversation="none"><p><a href="https://twitter.com/globethoughts">@globethoughts</a> A4 &#8211; <a href="https://twitter.com/search?q=%23TradeElite&amp;src=hash">#TradeElite</a> Each has its complexities. It depends a lot on delivery, service, etc.</p>
<p>— Becky Park DeStigter (@intlentreprenr) <a href="https://twitter.com/intlentreprenr/statuses/441669521904906241">March 6, 2014</a></p></blockquote>
<p>&nbsp;</p>
<blockquote class="twitter-tweet" lang="en"><p><a href="https://twitter.com/search?q=%23TradeElite&amp;src=hash">#TradeElite</a> &#8211; just about out of time &#8211; could each of the panel provide a final word of wisdom please</p>
<p>— Doug Taylor (@globethoughts) <a href="https://twitter.com/globethoughts/statuses/441671049399111680">March 6, 2014</a></p></blockquote>
<p>&nbsp;</p>
<blockquote class="twitter-tweet" lang="en"><p>it&#8217;s not wisdom. strategy &#8211; planning &#8211; execution | hard work | <a href="https://twitter.com/search?q=%23marketinglocalization&amp;src=hash">#marketinglocalization</a> | travel &#8211; not by email! &#8211; <a href="https://twitter.com/search?q=%23export&amp;src=hash">#export</a> <a href="https://twitter.com/search?q=%23TradeElite&amp;src=hash">#TradeElite</a></p>
<p>— Ed Marsh (@edbmarsh) <a href="https://twitter.com/edbmarsh/statuses/441671364714704896">March 6, 2014</a></p></blockquote>
<p>&nbsp;</p>
<blockquote class="twitter-tweet" lang="en"><p><a href="https://twitter.com/search?q=%23TradeElite&amp;src=hash">#TradeElite</a> Final advice: Lots of research &amp; conversations to learn about true opportunities &amp; risks. Exporting can be a biz accelerator!</p>
<p>— Becky Park DeStigter (@intlentreprenr) <a href="https://twitter.com/intlentreprenr/statuses/441671604460736512">March 6, 2014</a></p></blockquote>
<p>&nbsp;</p>
<blockquote class="twitter-tweet"><p>#TradeElite. SME to push more to enter new market. Great product +excellent team will result to profits. Consider language, culture,politics</p>
<p>— Albert Aguirre (@albertaguirreca)<br />
<a href="https://twitter.com/albertaguirreca/status/441671638346903552" target="_blank" rel="noopener"><br />
March 6, 2014<br />
</a></p></blockquote>
<p>We look forward to seeing you at our next #TradeElite chat and virtual networking session.</p>
<p><a title="You’re invited to the #TradeElite Twitter discussion on global trade: Risks and risk management" href="https://tradeready.ca/2014/inside-stories/tradeelite-twitter-chat-global-trade-risk-management/">Look here for details</a> on how to participate and build visibility for your international business and brand.</p>
<p>The post <a href="https://tradeready.ca/2014/inside-stories/recap-get-smes-involved-in-export/">Upcoming #TradeElite networking session &#038; recap of how to get more SMEs involved in export</a> appeared first on <a href="https://tradeready.ca">Trade Ready</a>.</p>
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