09/11/2022
6 factors that can significantly affect your business costs
Organizations doing business internationally must understand the different factors that can affect their business costs if they want to remain profitable.
cost
10/01/2020
9 factors exporters should consider when selecting sales channels
When selecting the right combination of sales channels for their products and services, exporters should consider several factors.
23/08/2017
The 3 step process to price your service export
Due to their intangible nature, services can be hard to price. However, the three steps used to price tangible goods can be used to price your service exports.
23/10/2015
Which pricing strategy is the best fit for your international marketing plan?
There is a direct link between the factors influencing price setting and a company’s marketing strategy. The pricing strategy will depend on the company’s marketing objectives