Could a multilatina be your big gateway client to doing business in Latin America?

Not all big multinationals are of European, North American or Asian origin. Multinationals that start in Latin America and go global are often called “multilatinas”. They are big, international and powerful. But who are they and why should they matter to you as you do business in Latin America?

Gabriela Castro-Fontoura

Gabriela Castro-Fontoura is Director at Sunny Sky Solutions (www.sunnyskysolutions.com), supporting overseas companies across Latin America. Gabriela specialises in market research, distributor recruitment, soft-landing and trade missions across the region, from her base in Montevideo, Uruguay.

Which pricing strategy is the best fit for your international marketing plan?

There is a direct link between the factors influencing price setting and a company’s marketing strategy. The pricing strategy will depend on the company’s marketing objectives

FITT Team

The Forum for International Trade Training (FITT) is the standards, certification and training body dedicated to providing international business training, resources and professional certification to individuals and businesses. Created by business for business, FITT’s international business training solutions are the standard of excellence for global trade professionals around the world.

What you need to know about expanding your business into Cuba

While news of improving U.S.-Cuba relations has dominated headlines in recent months, there are still many legal hurdles to overcome. If you’re thinking about expanding your business into Cuba, you’ll want these latest updates on U.S. trade policy.

Gregg Rock and Jennifer Diaz

Gregg Rock is currently an Adviser for the Permanent Observer of the Holy See to the United Nations, a Law Student at St. Thomas University School of Law in Miami, FL and a member of the St. Thomas University School of Law Intercultural Human Rights Law Review. Jennifer Diaz is a Board Certified International Attorney for Becker and Poliakoff who is considered an expert in international law by the Florida Bar. She joins an elite group of Board Certified International attorneys in Florida. She leads the Becker & Poliakoff’s Customs and International Trade practice assisting clients with issues relating to the import and export of merchandise to and from the United States and is the editor of the Customs and International Trade Law Blog at www.customsandinternationaltradelaw.com.

Supply Chain Analyst – Rakuten Kobo

The Supply Chain Analyst will have responsibility for improving the efficiency, productivity and cost of the supply chain for all Kobo products, including devices, packaging and accessories, on a global scale.

Brendan Mc Manus, CITP|FIBP – MBA Candidate

Brendan McManus, CITP|FIBP, is an MBA Candidate at the University of Notre Dame, and plans to graduate in 2016 with a concentration in corporate finance and consulting.

Ewan Roy

I'm a Digital Marketing Specialist for the Forum for International Trade Training (FITT). My background is in writing and research, and I am passionate about communicating new ideas and telling stories that matter to you.

How corruption spreads like a virus and what you can do to stop it from infecting your company

Corruption is a virus. Companies are like living organisms that can be infected by the virus of corruption. Similar to a viral contagion, corruption will spread throughout an organization if not treated intensively at the onset of symptoms with an antibiotic called “zero tolerance”.

Patrick Henz

Patrick Henz works as Head of GRC and Regional Compliance Officer Americas. He is author of the books “Business Philosophy According to Enzo Ferrari” and “Tomorrow’s Business Ethics: Philip K. Dick vs W. Edwards Deming”

How following my childhood passion led to a thriving career in international law

Looking back, my interest in international trade began when I first crossed the U.S./Canada border as a six year old in the back seat of our bright red Chevy. This was the beginning of a lifelong passion for international travel that led to my successful career in international law.

Susie Yovic Hoeller, CITP|FIBP

Susan (“Susie”) Yovic Hoeller has been practicing international business and regulatory law for over three decades. Susie was born in Chicago and raised in Montreal. She has represented Fortune 100 companies, middle market companies, and start ups while living in Chicago, Dallas and NW Arkansas. She is currently located in Tampa, Florida.

How the symbiotic trade relationship between Brazil and Sweden is bolstering innovation

By seizing on opportunities to bring together the advantages each country has to offer in a symbiotic trade relationship, the two countries are flourishing economically where they might not have independently.

Ana Paula Picasso

Ana Paula Picasso is a Brazilian-born research analyst living in London. After working over four years as a research analyst with focus on Latin American consumer goods market working for one of the biggest market research companies in the world, Ana decided that it was time to pursue new challenges. So, in 2014 Ana became a freelance researcher and founded The Emerging Markets Hub as a platform for her passion for writing.

4 lessons learned from famous market entry successes

Here is a look at some lessons learned from famous market entry successes. These companies did it right, and others who wish to expand into new territories can learn from their strategies.

Bennett O'Brien

Bennett O'Brien is a freelance writer from the state of Massachusetts in the United States. He holds a bachelor's degree from Westfield State University, and graduated cum laude. Currently he is expanding his freelance writing career, and enjoying the opportunity to write on a variety of business topics.