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The seven C’s you need to organize your marketing strategy

The seven Cs of marketing take a closer look at the overall marketing strategy by considering how best to communicate to customers.

Ewan Roy

I'm a Digital Marketing Specialist for the Forum for International Trade Training (FITT). My background is in writing and research, and I am passionate about communicating new ideas and telling stories that matter to you.

Want to export or import these products? You’re going to need a license

Countless products traverse the globe every day, moving from one country to the other as trade is carried out. Many of the array of items…

Bennett O'Brien

Bennett O'Brien is a freelance writer from the state of Massachusetts in the United States. He holds a bachelor's degree from Westfield State University, and graduated cum laude. Currently he is expanding his freelance writing career, and enjoying the opportunity to write on a variety of business topics.

5 essential skills for any international finance professional

The international finance professional is an indispensable member of any global business team. What do they need to know to excel in their work?

Ewan Roy

I'm a Digital Marketing Specialist for the Forum for International Trade Training (FITT). My background is in writing and research, and I am passionate about communicating new ideas and telling stories that matter to you.

Know your service exports: 4 ways services are traded globally

According to the World Trade Organization, over the past 20 years trade in services has become the most dynamic segment of world trade, growing more quickly than trade in goods.

FITT Team

The Forum for International Trade Training (FITT) is the standards, certification and training body dedicated to providing international business training, resources and professional certification to individuals and businesses. Created by business for business, FITT’s international business training solutions are the standard of excellence for global trade professionals around the world.

Supply Chain Analyst – Rakuten Kobo Inc.

Company: Rakuten Kobo Inc. Position: Supply Chain Analyst Location: Toronto, ON Description: Our Supply Chain Analyst will have the responsibility for assisting in the running of our…

Debunking the top 10 myths about international distribution agreements

Here are the top ten misconceptions floating around out there, and the solutions to protect your bottom line in distribution agreements.

Doris Nagel

Doris Nagel, CEO of Globalocity LLC, helps companies sustainably grow their distributor and other indirect channel sales. Globalocity’s 3 principals leverages nearly 100 years of channel management experience in 75 countries, improving analytics and recruitment, refining strategies, and implementing enhanced channel management skills and processes.

5 valuable sources for finding your next international business partner

International business partnerships can succeed only if the participants are willing to devote sufficient time, energy, resources and skilled people to make them work. This includes the effort needed to find the right partnership in the first place.

Pamela Hyatt

I am the Content Marketing Specialist for the Forum for International Trade Training (FITT). You can find some of my work on TradeReady.ca. My background is in copywriting, journalism and social media. My passion lies in connecting people to the stories that are most important to them.