02/05/2017
What to consider—and why—when translating your company’s website
When it comes to business, in order to compete in a specific market, you have to speak the language of your target audience and so does your website.
News
01/05/2017
8 secrets to a successful in-market meeting
I’ve been to 40+ countries in my career and created a finely-tuned approach for in-market meeting success. Here are 8 tips to get more out of your meetings!
28/04/2017
7 cultural factors you need to consider when choosing your next export market
It is essential that companies take into account the lifestyles and culture of countries to which they are considering exporting.
27/04/2017
Paolo Filipponi, CITP|FIBP – Trade Commissioner
Paolo Filipponi’s father, a Senior Executive at Alitalia (Italy’s flag carrier airline), inspired him to follow his footsteps into an international career of his own.
26/04/2017
Give your new employees every chance to succeed by following these simple steps
Once you’ve hired new employees, here’s how to create a great first day, offer them training and guidance, and provide room for growth and advancement.
25/04/2017
Canada, United States see positive international business outlook for 2017
Economists, business heads and industry insiders remain optimistic that 2017 will be a positive year for economic growth and international trade on the heels of a sluggish 2016.
24/04/2017
What is Trump’s 45% tariff on Chinese imports, and how can I avoid it?
President Trump has also threatened to impose a 45% tariff on Chinese imports – how would this work, and what would be your options to bypass it?
21/04/2017
Want to find new ways to improve your business? Try using gap analysis
Gap analysis is a structured way of comparing actual performance with potential performance to focus future planning and development.
20/04/2017
Is your next technology project team in Costa Rica?
Costa Rica offers a wealth of opportunities for Canadian exporters. Eight leading-edge technology companies are headed to Canada on a trade mission to help build these relationships.
19/04/2017
Tahir Khurshid, CITP|FIBP – Marketing Consultant
Tahir Khurshid is an expert in his field, with over 30 years of global experience working for companies like Proctor and Gamble, Unilever, Mars and PepsiCo.