18/06/2013
From military missions to global trade missions
“All of that stuff doesn’t just magically appear in the middle of the desert,” said Master Warrant Officer Randy Reilly, logistician with the Canadian Forces…
Topics
10/06/2013
How one global business professional became a valuable asset to employers
No one needs to convince Emiliano Introcaso that earning the CITP designation was a wise move. He has no problem rhyming off the job and…
07/06/2013
Online global business training that adapts to individual learning styles
Dr. Laurelle Jno Baptiste is the Co-Founder and Chief Operating Officer at ScholarLab, a provider of online learning and conferencing solutions. ScholarLab is redefining how…
06/06/2013
Trade finance as a competitive advantage
The ability (typically, but not exclusively) for exporters to offer “terms,” or a financing package, to importers to close the sale is increasingly common in…
04/06/2013
How a credible designation makes a difference in international business
Quantum leap. Diane Girard uses these two words to describe the rise in her career since she earned her designation as a Certified International Trade…
29/05/2013
Up and coming business achievers: Winners of the FITT Educational Awards 2012
The journey to our coveted Certified International Trade Professional (CITP) designation begins with our FITTskills international trade training program, offered both online and through our…
08/05/2013
Pricing your products and services based on perceived value
What would a satisfied customer be prepared to pay for a product? If you can find that out, perceived pricing could be your best way to profit.
07/05/2013
How to optimize customer value: an international perspective
Customer value is the measure of a company’s contribution to its customer based on the company’s entire range of products, services offered and intangibles. Effective…
01/05/2013
Skill-building for continuous change: managing lifetime learning
All businesses face challenges from a host of changing factors: markets, technology, regulatory environment, social environment, demographics, and competition. The pace of this change is…
23/04/2013
Top 4 things to consider when designing a promotional strategy for the international market
Aside from the cultural considerations when planning a promotional strategy, companies need to be aware of the regulatory and legal requirements in their selected target international market. Regulations and requirements can affect a great many things from how you use media advertising for your marketing campaigns, the ways you design and label your products for international sale, and even how you choose to package your product.