20/05/2016
To go to trade shows or not to go to trade shows? – that is the question
Trade shows can be a great way to market your company, and are one of the most cost-effective ways of promoting your company’s products and services.
Marketing&Sales
16/05/2016
Is an alcohol ruling about to bring down Canada’s interprovincial trade barriers?
A recent ruling in New Brunswick may become the first domino in eliminating interprovincial trade barriers and open up trade within Canada once and for all.
28/04/2016
In the challenging world of global business, connections and education are the keys to success
The connections I made in the global trade community have been extremely valuable and I have stayed in touch with many of them over the years.
11/04/2016
Why services are the fastest growing exports worldwide – and are about to gain momentum
According to the International Trade Centre (the joint agency of the World Trade Organization and the United Nations), service exports grew 27% worldwide between 2010 and 2014.
04/04/2016
The 4 keys to finding the right translator for Spanish-speaking markets
Finding the right language service provider overseas is very much like looking for your ideal client. Basically, it requires you to research, build a relationship and take risks.
31/03/2016
Five steps to sell more in the global marketplace
Everyone wants to sell more, but is it just a goal, or is it an objective with actionable steps? Here’s how to make your desire to sell more come true.
22/03/2016
Canada’s service sector expertise is drastically undervalued
Canada’s service sector employs 80% of Canadians and accounts for more than 70% of Canada’s GDP, including many of our fastest growing exports.
17/03/2016
What are service exports, and why are they suddenly so important?
Exports are a hot topic these days, but generally when people talk about exports, they are referring to product exports. Did you know, though, that the fastest growing type of exports is services?
09/03/2016
FACE OFF: Buy Local VS Buy Global
The “buy local” movement has been around in some form since international trade and globalization began. In Canada, a “Buy Canadian” movement began as early as 1914, when the First World War economy saw imported products as a threat for the first time.
16/02/2016
3 reasons why you shouldn’t buy local
The idea of supporting local businesses is inherently appealing, but “buy local” campaigns may hurt the same businesses they’re designed to support.