14/08/2017
Top 5 things you need to know to export to Canada
Do you need to add Canada to your export strategy? Here are five factors to think about as you consider whether your business should export to Canada.
Market Entry Strategies
10/08/2017
ASEAN has arrived as the global growth engine of the next decade. Are you participating?
With the ASEAN region going through a period of rapid growth, Canadian businesses should be doing business there, despite not having a Canada-ASEAN FTA.
04/08/2017
Improve your service exports with servitization
It’s important to understand the relationship between services and products when developing products, and how servitization can help you to export services.
25/07/2017
Why it’s time to recalibrate Canada’s exporting GPS
Instead of a passive “wait and see” attitude, perhaps it is time to look more aggressively for alternatives to the usual Canada export markets.
27/06/2017
Your export strategy is incomplete without these 4 things
One of the most important questions that I am frequently asking my clients nowadays is “what exactly is your export strategy?” Exporting strategies vary inevitably from case to case, but they all need these 4 things to be complete.
26/06/2017
Why exporters should diversify beyond U.S. markets – and how to do it right
Diversification has long been the popular advice to Canadian businesses. Here’s how to do it right to enjoy export success beyond the U.S.
16/06/2017
6 market entry practices specifically for service exports
Service exports come with their own market entry challenges. Here are 6 practices service exporters can use to gain a foothold in a new international market.
08/06/2017
A short 4 step guide to cultural fluency for exporters
Building trust is often the key to sales success, but how do you build trust when you’re trading across borders and you’re not sure about the rules of the game?
06/06/2017
What did I miss on CETA? Catching up on the most recent information
Here’s an overview of all of the most important information you need to know about CETA since the EU Parliament vote in February, and how you can benefit.
19/05/2017
Avoid awkward cultural faux pas by doing the proper research
Cultural research is essential to help avoid mistakes, and this knowledge provides a solid foundation for getting started in new markets.