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26/06/2015
It takes two to tango, and (at least) two parties to make an emerging markets deal. To set the stage for successful emerging market partnerships, there is a lot of work that has to be done.
16/06/2015
If you’re a small business with global interests, you may want to break into emerging markets. While it’s true that there may be more risk involved than in established markets, it is also true that there may be greater opportunity awaiting.
05/06/2015
Occasionally, huge companies fail in new markets. Just because a company may have an internationally recognized and respected brand does not mean that it is invulnerable to failure when it tries to enter a new space.
Here are some of the most famous market entry failures of the past few decades, and the lessons to be learned from them.
02/06/2015
It’s important to separate facts from myth; for global business in general, and international markets expansion in particular. Here are the top three myths about going global that people seem to believe.
27/05/2015
In 2014, bilateral trade between Hong Kong and Canada was valued at US$4.6 billion, with exports reaching US$2.9 billion and imports worth US$1.68 billion last year. It turns out a lot of Canadians are doing business in Hong Kong.
21/05/2015
There are many rewards to expanding business globally. Increasing global exposure, market share and profitability are just a few of the many good things that can happen. One major roadblock preventing organizations from growing their businesses in a new export market is the inherent risks involved.
19/05/2015
Researching Latin American markets is my passion. But I understand if it might not be yours. However, if you are a business intending to start or expand your operations anywhere in Latin America from Mexico down to Patagonia, you need to invest in market research
28/04/2015
There are plenty of reasons why businesses branch out from local to international sales. Expanding your business by taking it to a new market offers a wealth of advantages and opportunities. You can grow sales, balance out seasonal instability, extend the life cycle of your products, and tap into a completely new market. However, making those first inroads in a new market is a significant challenge. So, how do you build trust in your company and your product in a new region?
14/04/2015
Today, the secret to excel in exports is to learn how to interact and be accepted by people who are not like us, who speak a different language, who think, act, feel and react differently to what we are used to. To do so, we need to learn from chameleons—a type of lizard that is distinguished by its ability to change skin color to match its surroundings.
10/04/2015
Faced with the evolving and complex business environment caused by the rise of emerging markets, Canadian SMEs have no choice but to adapt to these new business realities and think globally about every aspect of their business activities.
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