08/07/2016
4 questions you need to ask when designing your next export research project
Most SMEs don’t have big research budgets, so what steps should they take to get the most out of their next export research project?
FITTskills Refresher
There’s a lot to know when it comes to international trade. So every now and then we like to pull out snippets of wisdom from our FITTskills series of international trade textbooks and pass them on. Whether it’s brand new for you or its information you’ve already learned but may have forgotten, you can rest assured that FITTskills Refreshers are practical and industry-validated.
24/06/2016
The 5 stages of evolution in your international marketing plan
Companies that go international have several distinct evolutionary stages of their international marketing plan, which you can use to create your own.
17/06/2016
Which theory will you use to predict future foreign exchange rates?
Two general theories of foreign exchange rates behaviour are useful in forecasting long-term movements: purchasing power parity and interest rate parity.
03/06/2016
Know these 5 terms when standardizing products for global markets
The major problem companies face with standardizing products for international distribution is that such standards are not the same in all markets.
20/05/2016
To go to trade shows or not to go to trade shows? – that is the question
Trade shows can be a great way to market your company, and are one of the most cost-effective ways of promoting your company’s products and services.
13/05/2016
Manager or leader: which one best describes you?
Managers and leaders are both important, but you need to know which one you are to maximize your usefulness. So which are you: manager or leader?
29/04/2016
10 questions you should ask for your foreign market expansion strategy
Once you decide to pursue foreign market expansion, the next step is to gather as much market intelligence about international market environment and determine the best course of action.
08/04/2016
Strategic planning is the key to expanding your import-export business
When a company is considering moving into international trade or expanding its import-export activities, it should go through a process of careful, market-oriented strategic planning.
11/03/2016
Master the basics of international trade finance by learning these four pillars
The value propositions related to the basics of international trade finance are perhaps well illustrated as four “pillars”: payment, risk mitigation, financing and information.
12/02/2016
The 5 essential stages in developing a successful supply chain
Supply chain management encompasses such a wide range of functions that it can seem daunting, even to the most experienced international businessperson. However, the process can be effectively modelled by breaking it down into several main strategic areas.