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FITT Team

The Forum for International Trade Training (FITT) is the standards, certification and training body dedicated to providing international business training, resources and professional certification to individuals and businesses. Created by business for business, FITT’s international business training solutions are the standard of excellence for global trade professionals around the world.
Learn how to choose the best intermediary for your indirect exporting strategy

01/08/2019

Learn how to choose the best intermediary for your indirect exporting strategy

There are several intermediaries that may be used in indirect exporting, including trading houses and confirming houses – which is best for your business?

Target your marketing by differentiating between potential customers and creating customer profiles

05/07/2019

Target your marketing by differentiating between potential customers and creating customer profiles

Customer profiles are used for product and service adaptations and other marketing decisions. Profiles are also often created for specific market segments.

3 ways you can develop new services to meet customer needs

28/06/2019

3 ways you can develop new services to meet customer needs

In order to best use service development resources, it is important to follow a process that suits your business strategy and current service offerings.

Think you can’t get export credit insurance for your small business? Think again.

31/05/2019

Think you can’t get export credit insurance for your small business? Think again.

Export credit insurance can make sense and be accessible for businesses of almost any size, even microbusiness exporters.

Quick read: The essentials of negotiating an international business contract

24/05/2019

Quick read: The essentials of negotiating an international business contract

Discover the essential elements of a solid international business contract and avoid having to deal with disputes and possible litigation.

How to plan for the costs of venturing into global business

16/05/2019

How to plan for the costs of venturing into global business

Find out about the costs and the risks of taking your business into new global markets and how to ensure your success with planning and the right strategy.

Identify, analyze and mitigate the social risks to your business

26/04/2019

Identify, analyze and mitigate the social risks to your business

Social risks arise from negative local perceptions of a business’ impact. Learn to identify and reduce these risks with corporate social responsibility.

Need a global market entry strategy? Ask these 12 questions

18/04/2019

Need a global market entry strategy? Ask these 12 questions

Ask these 12 key questions and devise a strong international market entry strategy for your business to ensure success in new markets.

How to develop effective international patent and trademark protection

15/03/2019

How to develop effective international patent and trademark protection

To ensure full patent and trademark protection, discover how they can be infringed upon, how to monitor for it and how to implement a protection plan.

Improve the perceived value of your products or services in target markets

01/03/2019

Improve the perceived value of your products or services in target markets

What is the perceived value of your product or service? How can you determine what matters most to your customers and exceed their expectations?

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