By: Peter Gray

Peter Gray — Fri, 21 Jul 2017 13:42:00 +0000

The biggest barrier to Canadian trade growth and developing new export markets is overlooking opportunities. Canada
is underexposed to some of the worlds fasted growing markets and needs to look past the US market and NAFTA uncertainties. Moreover the Canadian government should execute a strategy to pivot Canadian SME’s to dynamic and fast growing regions like the ASEAN. The ASEAN is the fastest growing region globally. My bet is the ASEAN will surpass China FDI is two years. ASEAN has emerged as the global growth engine of the decade. The USA has withdrawn from the TPP and China is positioning itself as the Asia anchor economy supporting a broader interregional FTA with the regional comprehensive economic partnership (RCEP), and the one belt one road (OBOR) theory is becoming reality. The EU and Australia are actively engaged in trade and finalizing FTA’s, while Canadian SME’s wait for an ASEAN + Canada FTA to be negotiated and ratified. The comment that businesses need to be allowed to try and fail over and over to find success referencing China as part of the Asia region does not inspire SME confidence. A FTA will not grow a company’s ASEAN business, the right strategy will. Entering new markets is highly challenging for any company. My advice, find a regional
expert capable of creating a distinctive go-to-market strategy that encompasses the necessary agility to actively synchronize your individually tailored business, multi-partner, and multi-level networking with relevant opportunities, regional cultures and competitive scenarios, and eliminate the costly wastage of trial-and-error market entry efforts. Peter Gray AdvantAsia, https://www.advantstrategy.com/

Comments on: Can Canada compete in the global market? The experts weigh in

By: Peter Gray